Automated Print Shop Reorder Outreach
Every Monday, WebRun opens Printavo, finds customers whose last completed order was 60 to 90 days ago, drafts a short reorder outreach email for each referencing their previous job, and posts your sales team a Slack list of outreach drafts waiting for review.
How do I automatically reach out to past print customers before they reorder elsewhere?
WebRun opens Printavo every Monday, finds customers whose last completed order finished 60 to 90 days ago, and drafts a personalized reorder outreach email in Gmail for each one referencing their previous job. It posts your sales team a Slack list of outreach drafts so they can review and send before a competitor gets the reorder.
- Lapsed customers are contacted before they search for a new printer
- Every outreach message is personalized with the customer's actual last job details
- Customers with active quotes or open orders are skipped automatically
Built for print shop owners · screen printers · sign shops · promo product shops
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
-
WebRun signs in and gets to work
Opens
www.printavo.comin a real browser with your saved login - no setup, no API keys. -
1
Printavo - find customers due for reorder outreach
printavo.com
WebRun opens Printavo to find customers due for reorder outreach. - Open Printavo and filter completed orders by date to find customers whose last job finished 60 to 90 days ago
- Capture the customer name, previous job description, quantity, and order value
- Skip customers who already have an open quote or active order in Printavo
Done when Every customer in the 60 to 90 day reorder window is listed with their last job details.
-
2
Gmail - draft personalized reorder email per customer
gmail.com
WebRun opens Gmail to draft personalized reorder email per customer. - Draft a brief, personalized outreach email for each customer referencing their previous print job
- Keep the tone friendly and helpful, not pushy. Mention what they ordered and invite a reorder
- Save every email as a Gmail draft for review. Do not send automatically
Done when A draft reorder email exists in Gmail for every customer in the outreach window.
-
3
Slack - post outreach list for sales team review
slack.com
WebRun opens Slack to post outreach list for sales team review. - Post the weekly reorder outreach list to the sales Slack channel
- Show customer name, last order date, and last order value for each
- Note that Gmail drafts are ready for the sales team to review and personalize before sending
Done when The sales team has this week's reorder outreach list in Slack with drafts ready.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Will it email past customers without anyone reviewing the messages first?
No. Every outreach email is saved as a Gmail draft for your sales team to review, personalize, and send. No message reaches a customer without human approval.
What window does it use to define a lapsed customer?
The default is customers whose last completed order finished 60 to 90 days ago. You can adjust both the start and end of that window to match your shop's typical reorder cycle.
What if a customer already has an active quote or open order?
WebRun checks for open quotes and active orders in Printavo each run and skips any customer who is already in conversation with the shop.
Related templates
Put this on autopilot.
Turn it on in minutes - or have our team set it up for you.