Automated Pool Service Review Requests
Every evening, WebRun reviews the day's completed service visits in Skimmer, identifies first-time customers and any visits marked as resolved or completed successfully, drafts a review request for each eligible customer, queues the messages for your approval, and posts a daily count to Slack.
How do I automatically ask pool service customers for reviews after each visit?
Every evening, WebRun reviews completed visits in Skimmer, identifies customers eligible for a review request based on visit outcome and prior ask history, and drafts a short, friendly message in Gmail with a link to your review platform. Drafts are held for your approval, ensuring only the right customers are asked at the right time.
- Review requests sent while the visit is still fresh, maximizing response rates
- Customers asked no more than once every 60 days, preventing fatigue
- A Slack count tracks weekly review request volume for performance monitoring
Built for pool service companies · pool route operators · pool maintenance businesses · local service businesses building reviews
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
-
WebRun signs in and gets to work
Opens
app.getskimmer.comin a real browser with your saved login - no setup, no API keys. -
1
Skimmer - identify completed visits eligible for review requests
WebRun opens Skimmer to identify completed visits eligible for review requests. - Open Skimmer and pull today's completed service visits
- Identify customers eligible for a review request: completed visits with no open issues or complaints
- Prioritize first-time customers and accounts with a recently resolved repair or equipment issue
- Exclude customers already asked for a review in the past 60 days
Done when A list of eligible customers for review requests exists, excluding recent asks.
-
2
Gmail - draft review request messages
WebRun opens Gmail to draft review request messages. - Draft a short, friendly review request for each eligible customer
- Include a direct link to your Google Business profile or preferred review platform
- Keep the message genuine and personal, referencing today's service visit
- Leave every draft unsent for your review - do not send without approval
Done when A draft review request exists in Gmail for every eligible customer from today's visits.
-
3
Slack - post daily review request summary
WebRun opens Slack to post daily review request summary. - Post a daily summary to the team channel noting how many review requests were drafted
- Include a running weekly count to track review request volume
Done when The team has today's review request count in Slack.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Will it send review requests to customers automatically?
No. Every review request is drafted in Gmail and held for your approval before anything is sent to the customer.
How does it avoid asking the same customer twice?
It tracks when each customer was last asked and excludes anyone asked within the past 60 days, so customers are never bombarded.
Which review platform does it link to?
You provide your preferred review platform link, typically Google Business, and WebRun includes it in every draft. You can use any platform that accepts direct review links.
Put this on autopilot.
Turn it on in minutes - or have our team set it up for you.