Resurface your best evergreen episodes
Every month, WebRun opens Buzzsprout and finds the top three episodes by lifetime downloads that were published more than 90 days ago, drafts a repromotion email in Mailchimp with a short write-up of why each episode still deserves a listen, and posts a Slack alert for the host to review and schedule the campaign before it sends to subscribers.
- No credit card
- Under $0.01 per run
- Cancel anytime
How do I automatically repromote top evergreen podcast episodes to my email list?
Every month, WebRun opens Buzzsprout, finds the top three episodes by lifetime downloads published more than 90 days ago, drafts a repromotion email campaign in Mailchimp with each episode link and a short write-up, and alerts the host in Slack to review and schedule the campaign before it goes to subscribers.
- Top back-catalog episodes get a monthly audience boost without extra content creation
- The host approves every campaign before it goes to subscribers
- Evergreen episodes build cumulative download counts month over month
Built for podcast hosts · podcast producers · content marketers · independent podcasters
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
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WebRun signs in and gets to work
Opens
www.buzzsprout.comin a real browser with your saved login - no setup, no API keys. -
1
Buzzsprout - find top evergreen episodes by lifetime downloads
buzzsprout.com
WebRun opens Buzzsprout to find top evergreen episodes by lifetime downloads. - Open Buzzsprout and list all published episodes older than 90 days
- Sort by lifetime download count and identify the top three performing episodes
- Note the episode title, publish date, download count, and episode link for each
Done when The top three evergreen episodes are identified with their details and links.
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2
Mailchimp - draft repromotion email campaign
mailchimp.com How to Automate Mailchimp
WebRun opens Mailchimp to draft repromotion email campaign. - Open Mailchimp and create a new draft email campaign in the podcast audience
- Write a short intro explaining why these episodes still deserve a listen
- Add each episode with its title, a one-sentence description, and the episode link
- Save the campaign as a draft without scheduling or sending it
Done when A repromotion email campaign draft is saved in Mailchimp for the host to review.
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3
Slack - alert host to review and schedule
slack.com How to Automate Slack
WebRun opens Slack to alert host to review and schedule. - Post a Slack message to the podcast channel confirming the repromotion draft is ready in Mailchimp
- List the three episodes included with their download counts so the host can approve the selection
- Remind the host to review, adjust, and schedule the campaign before it is sent to subscribers
Done when The host has a Slack alert confirming the draft is in Mailchimp and ready for review.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Will it send the email to subscribers automatically?
No. WebRun creates the campaign as a draft in Mailchimp and alerts you in Slack. The email is never scheduled or sent without the host reviewing the episode selection and campaign copy and approving it first.
How does it choose which episodes to repromote?
It ranks all episodes older than 90 days by lifetime download count in Buzzsprout and picks the top three. You can change the age threshold or the number of episodes included in the workflow settings.
How often does it run?
By default it runs on the first Monday of each month so your list gets a monthly evergreen touchpoint. You can change the cadence to bi-weekly or quarterly in the schedule settings.
Related templates
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