How to Automate DockMaster

A marina is three businesses sharing one waterfront

DockMaster is marina management software, used by marinas, boatyards, full-service yards and marine dealerships. Its scope is wider than most vertical packages because the businesses it serves usually are three businesses at once.

There is storage: slips, moorings, dry stack, who is in which berth, the utility billing and the launch schedule. There is service: work orders on other people's boats, technician time, parts, warranty. And there is sales: used boats on the lot, trade-ins, finance and insurance, commissions.

DockMaster holds all three against the same customer record, which is the point. The person whose boat is in slip B14 is also the person whose engine is being rebuilt and the person who might trade up in spring, and a yard that treats those as three unrelated conversations loses two of them.

Around that sit the accounting, a point of sale for the ship's store and the payments, on one database rather than three.

The paperwork keeps a finished boat in the yard

The mechanical work usually finishes on time. What holds a boat in the yard is everything around it.

The engine needed a part, the part is on backorder, and the only way to find out when it ships is to log into the distributor's site or ring somebody. The repair was under warranty, so a claim went to the manufacturer, and nobody knows whether it was paid until somebody opens that portal too. The trade-in that came in last month needs to be listed, which means writing the same description into a brokerage site by hand. A registration went off to the state weeks ago and nothing has come back.

The customer, meanwhile, wants to know when their boat is ready, and asks weekly.

Every one of those answers exists. It is just on a website belonging to a manufacturer, a distributor, a listing site or a government agency, each needing a person with a login and ten spare minutes.

DockMaster

Backorders with a real ship date Each distributor checked every morning for parts on order, so the work order carries a date instead of a question.

Warranty claims followed to payment Manufacturer portals watched until a claim actually pays, so the ones that quietly failed get caught while resubmitting is still possible.

Haul-out lists written in advance Every boat due for winterisation matched against who has already booked, so the outreach happens before the first cold week.

Service Management already turns an estimate into a work order

DockMaster automates the yard's own operations properly, and a lot of it is newer than its reputation suggests.

Service Management runs the whole job: an estimate created at the counter, signed digitally and converted into a work order without anyone retyping it, with technician time tracked on a mobile app that works without a signal. eSignature workflows cover the marine documents a yard has to sign and track what has come back. Visual marina management shows the slips as a picture rather than a list, and handles reservations, dry stack and launch scheduling against it. An AI scheduling assistant helps put the right technician on the right job.

All of that is work the yard controls, and inside that boundary it holds up well.

The boundary is where the yard's own systems stop. A work order can say the part is on order. It cannot say whether the distributor has shipped it. A warranty claim can be recorded. Whether the manufacturer paid it is on the manufacturer's portal. A used boat can be entered as inventory. Getting it in front of buyers means a brokerage listing site the software does not touch.

A boatyard that hears back before the customer calls

The difference between telling a customer soon and telling them a date is one page on the distributor's site.

Parts on backorder checked at each distributor every morning, so a ship date is written against the work order and the customer gets told on Tuesday, not after the third phone call. Warranty claims tracked through the manufacturer's portal to the point they are paid, so the ones that quietly failed get caught while resubmitting is still possible.

Used boat listings assembled from the inventory record and drafted for the brokerage sites, so a trade-in taken in March is visible in March. Registrations and titles chased on the state's own system rather than in somebody's memory.

The seasonal work has the same shape. Every boat due for haul-out or winterisation identified from the storage record and matched against who has already booked, so the outreach list exists before the first cold week. Slip renewals and unpaid balances gathered into one list with the largest and oldest first.

The rule is the one every yard already applies to its own staff. Looking things up runs unattended. Anything that goes to a boat owner, quotes a price or takes a payment gets drafted and waits for someone who knows them.

Marine skill belongs on the water, not in a browser tab

A marine technician spent years learning engines. Refreshing a distributor's backorder page is not part of that, and neither is checking whether a warranty claim was paid.

WebRun is an AI agent that works a real Chrome browser, signed in as you. It opens the parts distributor, the manufacturer's warranty portal, the brokerage site or the state registration system, reads what is there, and updates DockMaster or the sheet the service desk works from.

It runs on your schedule in your own private environment, and you can watch a run and stop it. Anything going to a boat owner, or moving money, is drafted and waits for approval.

The workflows below are already built, and each one names the sites it opens.