Nudge trade-in appraisals before they go cold
Every morning, WebRun opens DockMaster, finds trade-in appraisals given more than 3 days ago with no customer decision, drafts a friendly check-in text in Twilio for each owner, and logs the outstanding list to a Google Sheet ranked by appraisal value for your sales team.
- No credit card
- Under $0.01 per run
- Cancel anytime
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
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WebRun signs in and gets to work
Opens
www.dockmaster.com/loginin a real browser with your saved login - no setup, no API keys. -
1
DockMaster - find appraisals awaiting a decision
dockmaster.com How to Automate DockMaster
WebRun opens DockMaster to find appraisals awaiting a decision. - Open DockMaster and list trade-in appraisals given more than 3 days ago
- Capture the owner, boat, appraisal value, and date offered for each
- Skip any appraisal already accepted, declined, or expired
Done when Every stale appraisal is listed with its value and days outstanding.
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2
Twilio - draft a check-in text
twilio.com How to Automate Twilio
WebRun opens Twilio to draft a check-in text. - Draft a friendly, low-pressure check-in text for each owner asking if they have questions on the offer
- Reference the appraised boat so it reads personal, not generic
- Queue every text in Twilio for the sales rep to review and send
Done when A draft check-in text is queued in Twilio for every stale appraisal.
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3
Google Sheets - log the outstanding appraisal list
google.com How to Automate Google Sheets
WebRun opens Google Sheets to log the outstanding appraisal list. - Log each outstanding appraisal to the tracking sheet with value and days outstanding
- Sort so the highest-value offers appear first
- Keep closed appraisals out of the active list
Done when The appraisal tracker reflects today's outstanding offers, highest value first.
How do I follow up on trade-in appraisals before customers go quiet?
WebRun checks DockMaster every morning for trade-in appraisals given more than 3 days ago with no customer decision, drafts a friendly check-in text in Twilio for each owner, and logs the outstanding list to a Google Sheet ranked by value. Your sales rep reviews and sends every text, so stale offers get a nudge before they go cold.
- Stale appraisals get a check-in text before the customer goes quiet
- Sales reps see the highest-value outstanding offers first every morning
- Accepted or declined appraisals drop off the list automatically
Built for boat dealerships · marine retailers · used boat sales teams · dealership sales reps
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Will it text the customer about their trade-in without approval?
No. Every check-in text is queued in Twilio for your sales rep to review and send. WebRun never contacts a customer about their appraisal on its own.
How long does it wait before following up?
3 days by default, though you can set your own window. It only flags appraisals still open with no accept or decline recorded in DockMaster.
What happens once the customer accepts or declines?
It reads the live appraisal status in DockMaster each morning, so any offer that's been accepted, declined, or expired drops off the outstanding list automatically.
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