Route low survey scores to the right owner fast
Every few minutes, WebRun checks Medallia for new survey responses that score as detractors, creates a Trello card on the follow-up board with the score and comment, and pings the assigned account owner on WhatsApp so they can reach out to the customer personally.
- No credit card
- Under $0.01 per run
- Cancel anytime
How do I route Medallia detractor responses to the right person quickly?
WebRun checks Medallia every 30 minutes for new survey responses scoring as detractors, creates a Trello follow-up card with the score and comment, and pings the assigned account owner on WhatsApp. This routes negative feedback to a real person fast, so customers who are unhappy get a personal follow-up instead of a survey response that goes nowhere.
- Detractor responses get routed to an owner within 30 minutes
- Every negative response has a tracked Trello card, not just a number in a dashboard
- Account owners follow up personally instead of feedback going unread
Built for customer experience teams · account management · customer success · enterprise CX programs
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
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WebRun signs in and gets to work
Opens
www.medallia.comin a real browser with your saved login - no setup, no API keys. -
1
Medallia - find new detractor responses
medallia.com
WebRun opens Medallia to find new detractor responses. - Open Medallia and check for new survey responses since the last run
- Capture every response that scores in the detractor range
- Note the customer's account, the score, and their comment
Done when Every new detractor response is listed with its score and comment.
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2
Trello - create the follow-up card
trello.com How to Automate Trello
WebRun opens Trello to create the follow-up card. - Open the customer follow-up board in Trello
- Create a card for each detractor with the score, comment, and account owner
- Place it in the needs-outreach column
Done when A Trello card exists for every new detractor response.
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3
WhatsApp - alert the account owner
whatsapp.com How to Automate WhatsApp
WebRun opens WhatsApp to alert the account owner. - Message the assigned account owner about each new detractor
- Include the score, comment, and the Trello card link
- WebRun never contacts the customer. Only the account owner is messaged
Done when The account owner has been alerted for every new detractor response.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Does WebRun reach out to the unhappy customer?
No. WebRun never contacts the customer directly. It only alerts the account owner so a real person can follow up personally.
How is a detractor response identified?
It reads the score band directly from each new Medallia survey response, so only responses that actually fall into the detractor range trigger an alert.
How fast does the account owner get notified?
WebRun checks Medallia every 30 minutes, so a new detractor response is routed and the account owner alerted well within the same day.
Related templates
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