Follow up on every RFQ response before a prospect goes quiet
Every Monday, WebRun checks Fulcrum for RFQ responses that have not converted to a quote or an order, logs each open RFQ to an Airtable tracker, and drafts a polite follow-up email in Gmail for every prospect who has gone quiet, holding the drafts for your review before any email is sent.
- No credit card
- Under $0.01 per run
- Cancel anytime
How do I automatically follow up on RFQ responses in my fabrication shop?
WebRun reviews Fulcrum each Monday for RFQ responses that have not been followed up, logs every open RFQ to an Airtable pipeline tracker, and drafts a polite follow-up email in Gmail for each prospect. Every draft is held for your review before sending, so no RFQ goes cold without a human-approved message.
- No RFQ goes more than 5 days without a follow-up draft ready to send
- All open RFQs are tracked in Airtable for full pipeline visibility
- Zero prospect emails sent without human review and approval
Built for fabrication estimators · welding shop sales teams · job shop owners · custom metal shop managers
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
-
WebRun signs in and gets to work
Opens
app.fulcrumpro.comin a real browser with your saved login - no setup, no API keys. -
1
Fulcrum - identify RFQ responses without a follow-up or conversion
fulcrumpro.com How to Automate Fulcrum
WebRun opens Fulcrum to identify RFQ responses without a follow-up or conversion. - Open Fulcrum and navigate to quotes or inquiries in the RFQ stage
- Identify RFQ responses that have not been followed up within 5 business days
- Capture prospect name, contact, RFQ reference, and date received for each
Done when Every stale RFQ without a recent follow-up is listed with its prospect details.
-
2
Airtable - log open RFQs to prospect tracker
airtable.com How to Automate Airtable
WebRun opens Airtable to log open RFQs to prospect tracker. - Open the RFQ Pipeline Airtable base
- Upsert a record for each open RFQ with status, date received, and days without follow-up
- Mark any newly followed-up RFQs as actioned
Done when The Airtable RFQ tracker reflects all open and actioned RFQs for the week.
-
3
Gmail - draft follow-up email for each open RFQ
gmail.com How to Automate Gmail
WebRun opens Gmail to draft follow-up email for each open RFQ. - Draft a brief, professional follow-up for each prospect referencing their RFQ
- Save each draft to Gmail Drafts for your review
- Do not send any email without your approval
Done when A Gmail follow-up draft is ready for every open RFQ and the Airtable tracker is updated.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Will it email prospects automatically?
No. Every follow-up is saved as a Gmail draft and held for your review. Nothing is sent to a prospect until you open the draft and click Send yourself.
What qualifies as a stale RFQ?
By default, any RFQ that has not received a follow-up in 5 business days is flagged. You can adjust this threshold during setup to match your sales cycle.
Why log to Airtable as well?
The Airtable tracker gives your team a persistent pipeline view across weeks, so you can see which RFQs are open, which were followed up, and which converted to orders, all in one place.
Related templates
Put this on autopilot.
Turn it on in minutes - or have our team set it up for you.