Automated Reply.io Sales Reply Triage
Every hour, WebRun opens Reply.io, reads replies that landed since the last run, sorts each into interested, not now, out of office, or bounce, records the warm ones in Airtable with the contact, sequence, and a suggested owner, and files the full reply text in Google Drive for the rep to read.
How do I route interested cold email replies to a rep quickly?
WebRun checks Reply.io every hour, reads the replies that landed since the last run, and sorts each into interested, not now, out of office, or bounce. It logs the warm ones in Airtable with the sequence and an owner and files the full text in Google Drive, so hot replies get answered while they are hot.
- Interested prospects reach a named rep within the hour
- Bounces and out of office replies stop cluttering the warm queue
- Every reply keeps its sequence and step, so the follow up has context
Built for SDR teams · outbound sales · B2B agencies · founders doing outbound
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
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WebRun signs in and gets to work
Opens
reply.ioin a real browser with your saved login - no setup, no API keys. -
1
Reply.io - read and classify new replies
reply.io
WebRun opens Reply.io to read and classify new replies. - Open the inbox and list replies received since the last run
- Read each reply and sort it into interested, not now, out of office, or bounce
- Capture the contact, their company, the sequence, and the step that drew the reply
- Note which mailbox the reply landed in
Done when Every new reply carries a category and its sequence context.
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2
Airtable - log the warm ones with an owner
airtable.com
WebRun opens Airtable to log the warm ones with an owner. - Add a row for every interested and every not now reply
- Record contact, company, sequence, step, mailbox, and the time it landed
- Assign the owner who runs that sequence so the reply has a name against it
- Keep bounces in a separate view so the clean up list stays out of the way
Done when Every warm reply has a row and a named owner in Airtable.
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3
Google Drive - file the full reply text
drive.google.com
WebRun opens Google Drive to file the full reply text. - Save the full reply text to the shared prospect folder
- Name each file by company and date so it is findable later
- Link the file on the Airtable row
- Never answer the prospect. WebRun triages, the rep writes the reply
Done when Each warm reply's full text is filed and linked from its row.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Will it reply to prospects on its own?
No. WebRun reads and sorts replies, then hands them to a named rep. It never sends an email, never answers a prospect, and never edits a sequence step or pauses a contact.
How does it tell real interest from an out of office?
It reads the reply text itself and sorts into interested, not now, out of office, or bounce. Automatic replies and delivery failures land in their own views, away from the warm queue.
What happens to bounced addresses?
They go into a separate Airtable view as a clean up list. WebRun does not remove them from a sequence or from your source system. That stays a human decision.
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