Automated Qualtrics Detractor Follow-Up Alerts
Every hour, WebRun opens Qualtrics, checks new responses for scores below your detractor threshold, drafts a short WhatsApp check-in message for the account owner to review and send themselves, and blocks a follow-up slot on that owner's Google Calendar so the outreach actually happens.
How do I follow up quickly with unhappy Qualtrics survey respondents?
WebRun checks your Qualtrics responses every hour for scores below your detractor threshold, drafts a personal WhatsApp check-in message referencing their feedback, and blocks a follow-up slot on the account owner's Google Calendar. Nothing sends automatically, the owner reviews and sends the message, so unhappy customers get a timely, human response instead of silence.
- Detractors get a drafted follow-up within the hour, not days later
- Every low score comes with calendar time already held to act on it
- No unhappy response sits unread in a Qualtrics dashboard
Built for Customer success teams · account managers · customer experience teams · support leaders
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
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WebRun signs in and gets to work
Opens
login.qualtrics.comin a real browser with your saved login - no setup, no API keys. -
1
Qualtrics - find low-score responses
qualtrics.com
WebRun opens Qualtrics to find low-score responses. - Open Qualtrics and check each survey for responses since the last run
- Read the score and any open-text comment on each one
- Flag responses at or below your detractor threshold
Done when Every low-score response since the last check has been flagged with its comment.
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2
WhatsApp - draft a check-in message
whatsapp.com
WebRun opens WhatsApp to draft a check-in message. - Draft a short, personal check-in message referencing the respondent's feedback
- Keep the tone apologetic and specific, not a form letter
- Queue the draft for the account owner. WebRun never sends the message itself
Done when Every flagged respondent has a drafted WhatsApp message waiting for approval.
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3
Google Calendar - hold follow-up time
calendar.google.com
WebRun opens Google Calendar to hold follow-up time. - Open the account owner's calendar
- Block a 15 minute follow-up slot within the next business day
- Title it with the respondent's name and score
Done when Every flagged response has a follow-up slot on the owner's calendar.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Will it message unhappy customers on its own?
No. WebRun only drafts the WhatsApp check-in. The account owner reviews and sends it, so every outreach is a human decision.
How does it pick who counts as a detractor?
It compares each response's score against the threshold you set in Qualtrics, so only genuinely low scores generate a draft and a calendar hold.
Does it double up if the same person responds twice?
It only processes responses received since its last check, so a respondent who already had a draft and calendar hold created isn't flagged again for the same survey.
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