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Automated Gravity Forms Lead Follow-Up Scheduling

Whenever a lead form is submitted, WebRun reads the new Gravity Forms entry, drafts a short WhatsApp introduction referencing what the lead asked about, and blocks a follow-up call slot on the assigned rep's Google Calendar, so a real conversation gets scheduled while the lead is still warm.

Runs on WebRun · Strict Lockdown policy
When a form is submitted WebRunorchestrates each step
1 Gravity Forms read the new lead submission
2 WhatsApp draft an introduction
3 Google Calendar hold a follow-up slot
In short

How do I follow up quickly with new Gravity Forms leads?

WebRun watches your Gravity Forms lead submissions and, for every new one, drafts a short WhatsApp introduction referencing what the lead asked about and blocks a follow-up slot on the assigned rep's Google Calendar. Nothing sends automatically, the rep reviews and sends the message, so warm leads get a fast, scheduled response instead of sitting in a WordPress inbox.

  • New leads get a drafted intro before they go cold
  • Follow-up time is booked on the rep's calendar automatically
  • No lead form submission sits unassigned

Built for Small business sales teams · WordPress site owners · agencies · real estate and home services

Step by step

What does WebRun do on every run?

The exact actions WebRun takes, in order - in plain language, so you can adjust anything.

  1. WebRun signs in and gets to work

    Opens gravityforms.com in a real browser with your saved login - no setup, no API keys.

  2. 1
    Gravity Forms - read the new lead submission
    gravityforms.com
    WebRun in Gravity Forms: read the new lead submission
    WebRun opens Gravity Forms to read the new lead submission.
    • Open the site's Gravity Forms entries and read the new submission
    • Capture the lead's name, contact details, and what they asked about
    • Match the submission to the right sales rep

    Done when The new lead's details and interest are captured.

  3. 2
    WhatsApp - draft an introduction
    whatsapp.com
    WebRun in WhatsApp: draft an introduction
    WebRun opens WhatsApp to draft an introduction.
    • Draft a short, personal introduction referencing what the lead asked about
    • Keep the tone conversational, not a form letter
    • Queue the draft for the rep. WebRun never sends the message itself

    Done when The assigned rep has a drafted introduction waiting for approval.

  4. 3
    Google Calendar - hold a follow-up slot
    calendar.google.com
    WebRun in Google Calendar: hold a follow-up slot
    WebRun opens Google Calendar to hold a follow-up slot.
    • Open the assigned rep's calendar
    • Block a follow-up slot within the next business day
    • Title it with the lead's name and interest

    Done when Every new lead has a follow-up slot on the rep's calendar.

Run settings

How is each run configured?

Starting pageWhere Chrome opens at the start of each run
gravityforms.com
ScheduleRuns automatically on this cadence
When a form is submitted
DeliveryHow each run's result reaches you
Lead intro drafts · WhatsApp
OutputWhat each run produces - A drafted WhatsApp introduction and a held calendar slot for every new lead, assigned to the right rep.
Drafts + notification
Setup & safety

Secure by default

Connect once, stays signed in

WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.

Your credentials stay in your own private environment - WebRun never stores your passwords.
Strict Lockdown

Every action is checked against this policy before it runs.

Domains ALLOWLIST
Typed input ALLOW
Shell command BLOCK
File uploads BLOCK
Runs in a contained environment More on policies
Good to know

Questions, answered

Will it message new leads without a rep checking first?

No. WebRun only drafts the WhatsApp introduction. The assigned rep reviews and sends it themselves, nothing goes out automatically.

How is the rep for each lead decided?

It matches the submission to the rep mapping you set up in Gravity Forms, such as by form or by what the lead asked about.

How quickly does the follow-up get scheduled?

As soon as the form is submitted, WebRun drafts the message and holds calendar time, so the lead is still warm when the rep follows up.

Put this on autopilot.

Turn it on in minutes - or have our team set it up for you.