Automated Ghost Member Churn Alerts
Every morning, WebRun opens your Ghost admin, reads the members list for cancellations and failed payments since yesterday, captures each member's tier, signup date, and subscription history, opens a win back card in Trello, and sends the day's list to WhatsApp.
How do I get alerted when Ghost members cancel or a payment fails?
Every morning WebRun opens Ghost and reads the members list for anyone who cancelled or whose payment failed overnight. WebRun opens a Trello card per member with their tier, signup date, and history, then sends the list to WhatsApp, so a win back note goes out while the subscription is recoverable.
- Every cancellation is seen the next morning, not at month end
- Failed payments are chased while the card can still be updated
- Long standing members get a personal note instead of a silent exit
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What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
-
WebRun signs in and gets to work
Opens
ghost.orgin a real browser with your saved login - no setup, no API keys. -
1
Ghost - find cancellations and failed payments
ghost.org
WebRun opens Ghost to find cancellations and failed payments. - Open Ghost admin and filter members to those whose subscription changed since yesterday
- Separate cancellations from failed payments, since a failed charge is often just an expired card
- Capture the member's email, tier, signup date, and how long they had been paying
- Send nothing from Ghost. WebRun reads the member records and never emails a subscriber
Done when Every cancellation and failed payment from the last day is listed with member history.
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2
Trello - open a win back card
trello.com
WebRun opens Trello to open a win back card. - Add a card to the win back list on your growth board for each member
- Put the tier, the signup date, the months paid, and the reason on the card
- Sort failed payments to the top, since those are usually recoverable with a card update
Done when Every churned or failed member has a Trello card with their history.
-
3
WhatsApp - send the morning list
whatsapp.com
WebRun opens WhatsApp to send the morning list. - Message the internal team chat with today's count of cancellations and failed payments
- List the longest standing members first, since those are the ones worth a personal note
- Include the running month to date total so a bad week is obvious early
Done when The team has today's churn list and the month to date total in WhatsApp.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Will it email the member who cancelled?
No. WebRun never contacts a subscriber. It opens an internal Trello card with their history and alerts your team, and the win back note is written and sent by a person.
Does it change anything in Ghost?
No. It reads the members list and the subscription records without editing a member, changing a tier, or retrying a charge, so your Ghost data stays untouched.
Why separate failed payments from cancellations?
A failed payment is usually an expired card rather than a decision to leave, so it is recoverable with a quick nudge. WebRun sorts those to the top of the list.
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