Automated Channel 4 Schedule Tracking
Every Monday, WebRun opens Channel 4, reviews the schedule for programs relevant to your campaign, adds key air times to the shared campaign calendar, and posts the week's lineup to Microsoft Teams for the media team.
How do I track Channel 4's programming schedule for campaign planning?
WebRun checks Channel 4's programming schedule every Monday for programs relevant to your campaign, logs key air times to the shared campaign calendar, and posts the week's lineup to Microsoft Teams. Media planners get a current schedule for placement decisions without manually scanning the programming grid themselves.
- The media team sees the current week's relevant lineup every Monday
- Reschedules get caught instead of missed between manual checks
- Campaign air times stay on one shared calendar
Built for Media planning agencies · Advertising and marketing teams · Broadcast sponsorship managers · Campaign coordinators
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
-
WebRun signs in and gets to work
Opens
www.channel4.com/sign-inin a real browser with your saved login - no setup, no API keys. -
1
Channel 4 - check the weekly programming schedule
- Open Channel 4 and review the schedule for the week ahead
- Filter to programs relevant to the campaign
- Note the air time and expected audience for each
Done when The week's relevant programming has been reviewed.
-
2
Google Calendar - log key air times
calendar.google.com
WebRun opens Google Calendar to log key air times. - Add a calendar entry for each relevant air time
- Label it with the program name and channel slot
- Keep it on the shared campaign calendar
Done when This week's relevant air times are on the campaign calendar.
-
3
Microsoft Teams - post the lineup to the team
microsoft.com
WebRun opens Microsoft Teams to post the lineup to the team. - Post the week's lineup to the media planning channel
- Note any program newly added or dropped from the schedule
- Flag slots already booked for a placement
Done when The media team has this week's lineup in Teams.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Will it book an ad placement for us?
No. WebRun only reads the public programming schedule and reports it. Booking a placement is handled by your media buying team directly.
How does it decide what's relevant to our campaign?
It filters to the programs and slots you've marked relevant, so the digest stays focused instead of listing the whole schedule.
What if a program moves to a different time?
The next run picks up the current schedule from Channel 4 and updates both the calendar and the Teams post, so a reschedule doesn't get missed.
Related templates
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