Automated Brightcove Video Performance Reports
Every Monday, WebRun opens Brightcove, reads the last seven days of playback and engagement for every published video, appends one row per video to your Google Sheet, ranks the best and worst performers against your library average, and sends the top few and the misses to your team on WhatsApp.
How do I get a weekly report of my Brightcove video performance?
WebRun reads last week's playback and engagement for every Brightcove video each Monday. It appends one row per video to your Google Sheet, ranks each against your library average, and sends your team a WhatsApp message naming the three strongest videos and the new releases that underperformed.
- Every video's week is logged without anyone exporting a report
- Underperforming new releases are named while there is still time to promote them
- Week over week history accumulates in one sheet
Built for content teams · media publishers · marketing teams · video producers
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
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WebRun signs in and gets to work
Opens
studio.brightcove.comin a real browser with your saved login - no setup, no API keys. -
1
Brightcove - read last week's playback data
brightcove.com
WebRun opens Brightcove to read last week's playback data. - Open Brightcove and list the videos with playback activity in the last seven days
- For each video, capture the title, the publish date, the views, and the engagement figures shown
- Note which videos are new this week and which are older library titles still earning views
- Compare each video against the library average so outliers stand out
Done when Every video with activity last week has its views, engagement, and comparison to the library average.
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2
Google Sheets - append the weekly rows
google.com
WebRun opens Google Sheets to append the weekly rows. - Open your video performance sheet in Google Sheets
- Append one row per video with the title, week ending date, views, engagement, and new or library flag
- Keep every prior week intact so the sheet builds a running history
- Refresh the summary tab with this week's totals and the change against last week
Done when The sheet holds one new row per video and an updated weekly summary.
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3
WhatsApp - send the highlights
whatsapp.com
WebRun opens WhatsApp to send the highlights. - Send your internal content group the three strongest videos with their views and engagement
- Add the new releases that came in under the library average, so misses are visible too
- Include the week's total views and how that compares with the week before
- Finish with the link to the full Google Sheet
Done when The content group has this week's highlights and a link to the full sheet.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Will it publish, unpublish, or edit any videos?
No. WebRun reads analytics in Brightcove only. It never uploads, publishes, retitles, unpublishes, or deletes a video, and it never changes a player or playlist.
Does it overwrite last week's numbers in the sheet?
No. Each run appends new rows for the week just finished and leaves earlier weeks untouched, so the sheet becomes a history you can chart.
What if a video was published mid-week?
It is included and flagged as new, with a note that it only collected part of a week, so a partial week is never mistaken for weak performance.
Related templates
Put this on autopilot.
Turn it on in minutes - or have our team set it up for you.