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Automated Below Break-Even Field Alerts

Every Monday, WebRun opens Traction Ag, reads the cost per acre and expected return for each field, logs the fields sitting below break-even to a Google Sheet, and posts you a Slack alert of the worst acres so a losing field gets attention while there is still time to act.

Runs on WebRun · Strict Lockdown policy
Every Monday at 8:00 AM WebRunorchestrates each step
1 Traction Ag read cost per acre by field
2 Google Sheets log the below-break-even fields
3 Slack alert on the worst acres
In short

How do I flag fields running below break-even cost per acre automatically?

Every Monday, WebRun opens Traction Ag, reads the cost per acre and expected return for each field, and finds the ones sitting below break-even. It logs them to a Google Sheet with the gap per acre and posts you a Slack alert, worst first, so a losing field gets attention while there is still time to change the outcome.

  • Losing fields surface weekly, not at harvest settle up
  • Every flag shows the gap per acre and the acres at risk
  • A running sheet shows which fields are slipping week over week

Built for row crop farmers · farm managers · farm bookkeepers · farm accountants

Step by step

What does WebRun do on every run?

The exact actions WebRun takes, in order - in plain language, so you can adjust anything.

  1. WebRun signs in and gets to work

    Opens tractionag.com in a real browser with your saved login - no setup, no API keys.

  2. 1
    Traction Ag - read cost per acre by field
    tractionag.com
    WebRun in Traction Ag: read cost per acre by field
    WebRun opens Traction Ag to read cost per acre and return for each field.
    • Open Traction Ag and read the cost per acre and expected return for each field
    • Compare each field against its break-even so shortfalls stand out
    • Capture the crop, the gap per acre, and the acres affected for every field under water

    Done when Every field below its break-even has been captured with the gap per acre.

  3. 2
    Google Sheets - log the below-break-even fields
    google.com
    WebRun in Google Sheets: log the below-break-even fields
    WebRun logs each below-break-even field to the Google Sheet with the gap per acre.
    • Open the tracking sheet and add a dated row for each field below break-even
    • Record the crop, cost per acre, expected return, the gap, and the acres affected
    • Keep the running history so a field slipping week over week is easy to see

    Done when Every below-break-even field is logged in the sheet with this week's numbers.

  4. 3
    Slack - alert on the worst acres
    slack.com
    WebRun in Slack: alert on the worst acres
    WebRun posts you a Slack alert of the fields running below break-even.
    • Post you an alert listing the fields below break-even, worst gap first
    • Show the crop, the gap per acre, and the acres at risk for each
    • Keep it an internal alert for the team, with no message to any landlord or lender

    Done when You have this week's below-break-even alert in Slack.

Run settings

How is each run configured?

Starting pageWhere Chrome opens at the start of each run
tractionag.com
ScheduleRuns automatically on this cadence
Every Monday at 8:00 AM
DeliveryHow each run's result reaches you
Below break-even fields · Slack
OutputWhat each run produces - A Slack alert plus a Google Sheet row for each field below break-even, with the crop, gap per acre, and acres affected.
Text
Setup & safety

Secure by default

Connect once, stays signed in

WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.

Your credentials stay in your own private environment - WebRun never stores your passwords.
Strict Lockdown

Every action is checked against this policy before it runs.

Domains ALLOWLIST
Typed input ALLOW
Shell command BLOCK
File uploads BLOCK
Runs in a contained environment More on policies
Good to know

Questions, answered

Does it message landlords or my lender?

No. WebRun logs the numbers to a Google Sheet and posts an internal Slack alert for your team only. It never contacts a landlord or a lender about a field's performance.

Is it safe to auto-post to Slack and Sheets?

Yes. Both are internal to your team, so WebRun writes the sheet and posts the alert on its own each week. Nothing leaves your farm and no one outside is contacted, so there is nothing to approve.

How does it decide a field is below break-even?

It reads the live cost per acre and expected return for each field in Traction Ag and compares them to the break-even, so only fields genuinely under water are flagged, worst gap first.

Put this on autopilot.

Turn it on in minutes - or have our team set it up for you.