Automated Triple Whale Daily Profit Digest
Every morning, WebRun opens Triple Whale, reads yesterday's profit, ROAS, and ad spend by campaign, opens a Trello card naming the weakest performing campaign, and posts the full digest to Microsoft Teams.
How do I get a daily Triple Whale profit and ROAS digest?
WebRun reads your Triple Whale profit, ROAS, and ad spend by campaign every morning, opens a Trello card naming yesterday's weakest campaign, and posts the full digest to Microsoft Teams. Ecommerce and growth teams start the day knowing exactly which campaign needs attention instead of scanning every number themselves.
- The weakest campaign is flagged before the team even opens the dashboard
- Profit and spend are reported together, not just revenue
- A tracked Trello task means the flag doesn't get lost in chat
Built for ecommerce brands · growth marketing teams · performance marketing agencies
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
-
WebRun signs in and gets to work
Opens
app.triplewhale.comin a real browser with your saved login - no setup, no API keys. -
1
Triple Whale - read yesterday's profit numbers
- Open Triple Whale and check yesterday's performance
- Read profit, ROAS, and ad spend by campaign
- Identify the campaign with the weakest ROAS
Done when Yesterday's profit and ROAS by campaign are read.
-
2
Trello - flag the weakest campaign
trello.com
WebRun opens Trello to flag the weakest campaign. - Open the media team's board in Trello
- Create a card naming the weakest campaign and its numbers
- Add it to today's review list
Done when The weakest campaign has a tracked card.
-
3
Microsoft Teams - post the digest
microsoft.com
WebRun opens Microsoft Teams to post the digest. - Open the ecommerce channel in Microsoft Teams
- Post yesterday's profit, ROAS, and spend by campaign
- Link to the Trello card for the weakest one
Done when The team has this morning's profit digest in Teams.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Does WebRun pause or change any ad campaign?
No. It only reads profit and ROAS data from Triple Whale. Pausing or adjusting a campaign stays a manual decision.
How is the weakest campaign picked?
By ROAS, the same profitability number Triple Whale already calculates. Only real underperformers get flagged, not every campaign.
Does the digest include ad spend, not just revenue?
Yes. Profit, ROAS, and ad spend are all included, so the numbers show the full picture, not just top line revenue.
Related templates
Put this on autopilot.
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