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Automated Simplified Content Calendar Drafting

Every Monday, WebRun opens Simplified, drafts captions for the week's planned social posts and leaves every one as an unpublished draft, books each planned publish date and channel on Google Calendar, and messages you on WhatsApp to review and approve before anything goes live.

Runs on WebRun · Strict Lockdown policy
Every Monday at 8:00 AM WebRunorchestrates each step
1 Simplified draft the week's captions
2 Google Calendar book each planned publish date
3 WhatsApp ask for approval before posting
In short

How do I plan a week of social content without it posting automatically?

WebRun drafts the week's social captions in Simplified every Monday, leaves every post unpublished, books each planned date on Google Calendar, and messages you on WhatsApp to approve before anything goes live. Nothing posts without a human clicking publish, so content planning stays fast without losing control over what actually goes out.

  • A full week of drafts is ready every Monday morning
  • Nothing publishes without an explicit human approval
  • Planned publish dates stay visible on the team calendar

Built for Social media managers · small business owners · marketing teams · content creators

Step by step

What does WebRun do on every run?

The exact actions WebRun takes, in order - in plain language, so you can adjust anything.

  1. WebRun signs in and gets to work

    Opens app.simplified.com in a real browser with your saved login - no setup, no API keys.

  2. 1
    Simplified - draft the week's captions
    simplified.com
    WebRun in Simplified: draft the week's captions
    WebRun opens Simplified to draft the week's captions.
    • Open Simplified and draft a caption for each post on this week's content plan
    • Save every post as a draft, never scheduled to auto-publish
    • Note the channel and intended date for each draft

    Done when Every planned post for the week exists as an unpublished draft.

  3. 2
    Google Calendar - book each planned publish date
    calendar.google.com
    WebRun in Google Calendar: book each planned publish date
    WebRun opens Google Calendar to book each planned publish date.
    • Book an event for each draft's intended publish date and channel
    • Attach a link back to the draft in Simplified
    • Mark the event as pending approval, not confirmed

    Done when Every draft has a calendar slot marked pending approval.

  4. 3
    WhatsApp - ask for approval before posting
    whatsapp.com
    WebRun in WhatsApp: ask for approval before posting
    WebRun opens WhatsApp to ask for approval before posting.
    • Message you the week's drafts and their planned dates
    • Ask for approval or edits on each one
    • Never publish anything until you approve it yourself in Simplified

    Done when You have reviewed and approved every draft before its planned date.

Run settings

How is each run configured?

Starting pageWhere Chrome opens at the start of each run
app.simplified.com
ScheduleRuns automatically on this cadence
Every Monday at 8:00 AM
DeliveryHow each run's result reaches you
Approval request · WhatsApp
OutputWhat each run produces - A week of unpublished drafts in Simplified, each with a calendar slot pending your approval.
Draft calendar
Setup & safety

Secure by default

Connect once, stays signed in

WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.

Your credentials stay in your own private environment - WebRun never stores your passwords.
Strict Lockdown

Every action is checked against this policy before it runs.

Domains ALLOWLIST
Typed input ALLOW
Shell command BLOCK
File uploads BLOCK
Runs in a contained environment More on policies
Good to know

Questions, answered

Will it post to social media without my approval?

No. Every post is saved as a draft. WebRun never publishes anything. You approve and publish each post yourself in Simplified.

What if I don't like a drafted caption?

It stays a draft until you edit or approve it. Nothing on the calendar publishes automatically, so there's no rush to fix it before it goes live.

How far ahead does it plan?

One week at a time, drafted every Monday, so you always have a full week of reviewed content ready before it needs to post.

Put this on autopilot.

Turn it on in minutes - or have our team set it up for you.