Automated Reddit Brand Mention Tracking
Every hour, WebRun searches Reddit for new posts and comments mentioning your brand or tracked keywords, logs each mention to Airtable with the subreddit and a link, and drafts a suggested reply in Notion for a teammate to review before anyone posts.
How do I track and respond to brand mentions on Reddit?
WebRun searches Reddit every hour for new posts and comments mentioning your brand or tracked keywords, logs each one to Airtable with the subreddit and tone, and drafts a suggested reply in Notion for a teammate to review. It never posts on Reddit itself, so every public reply still goes out from a real person.
- Every brand mention is logged the same hour it appears
- Reply drafts are ready for a teammate instead of written from scratch
- Nothing gets posted to Reddit without a human review first
Built for Brand teams · community managers · marketing agencies · startups
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
-
WebRun signs in and gets to work
Opens
www.reddit.com/loginin a real browser with your saved login - no setup, no API keys. -
1
Reddit - search for new brand mentions
reddit.com
WebRun opens Reddit to search for new brand mentions. - Search Reddit for new posts and comments mentioning your brand or tracked keywords
- Note the subreddit, the author, and whether the tone reads positive, neutral, or negative
- Skip anything already logged from a previous run
Done when Every new mention since the last check has been found.
-
2
Airtable - log every mention
airtable.com
WebRun opens Airtable to log every mention. - Open the mention tracker base in Airtable
- Add a record for each mention with the subreddit, link, and tone
- Mark whether it needs a reply or is just worth watching
Done when Every new mention is logged in the Airtable tracker.
-
3
Notion - queue a draft reply for approval
notion.so
WebRun opens Notion to queue a draft reply for approval. - Open the reply queue page in Notion
- Draft a suggested, on-brand reply for each mention that needs one
- Assign it to a teammate to review. WebRun never posts on Reddit itself
Done when Every mention needing a reply has a draft waiting for a teammate in Notion.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Will WebRun post or comment on Reddit on its own?
No. It only drafts a suggested reply in Notion. A teammate reviews it and posts from your own Reddit account if they choose to.
How does it decide which mentions need a reply?
It reads the tone and content of each mention and flags anything that reads like a question, a complaint, or a chance to help. Casual mentions are just logged for visibility.
Which subreddits does it search?
It searches Reddit broadly for your brand name and the keywords you give it, not just a fixed list of subreddits, so it catches mentions wherever they happen.
Related templates
Put this on autopilot.
Turn it on in minutes - or have our team set it up for you.