Automated PoultryPlan Weekly Performance Digest
Every Monday, WebRun rolls up mortality, feed conversion, egg production, and cull rate for every flock from PoultryPlan, builds the week's scorecard in Excel, and emails ownership a one-page digest.
How do I get one weekly digest ranking every house's flock performance?
Every Monday, WebRun rolls up last week's mortality, feed conversion, egg production, and cull rate for every house from PoultryPlan and ranks them against their own targets. It builds the week's scorecard in Excel with a rolling 4-week trend, then emails ownership and the farm manager a one-page digest naming the top and bottom performing houses.
- Ownership sees every house ranked on 4 key metrics every Monday morning
- A house stuck in the bottom 3 for 2 weeks running gets flagged automatically
- The scorecard keeps a rolling 4-week trend, not just a single-week snapshot
Built for poultry farm owners · broiler growers · layer farms · poultry integrators
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
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WebRun signs in and gets to work
Opens
app.poultryplan.comin a real browser with your saved login - no setup, no API keys. -
1
PoultryPlan - roll up last week's flock metrics
poultryplan.com
WebRun opens PoultryPlan to roll up last week's flock metrics. - Open PoultryPlan and pull last week's mortality, feed conversion, egg production, and cull rate by house
- Compare each metric against its target for that flock's age and breed
- Rank every house from best to worst on overall performance
Done when Every house has last week's full metric set pulled and ranked.
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2
Excel - build the weekly scorecard
microsoft.com
WebRun opens Excel to build the weekly scorecard. - Build this week's scorecard row for every house across all four metrics
- Update the rolling trend columns against the prior 4 weeks
- Highlight any house in the bottom 3 for 2 weeks running
Done when The scorecard workbook has this week's ranked rows for every house.
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3
Gmail - email the digest to ownership
gmail.com
WebRun opens Gmail to email the digest to ownership. - Draft a one-page digest summarizing the top and bottom performing houses
- Include the specific metric driving each bottom house's ranking
- Send the digest to ownership and the farm manager
Done when Ownership has this week's digest in their inbox.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
What metrics does the digest cover?
Mortality, feed conversion ratio, egg production, and cull rate for every house, each compared against its own target for that flock's age and breed.
Does it just rank houses once, or track a trend?
It tracks a trend. The Excel scorecard keeps a rolling 4-week history per house, and flags any house sitting in the bottom 3 for 2 weeks running.
Who receives the digest?
Only the recipients you set, typically ownership and the farm manager. WebRun never sends flock performance data outside your team on its own.
Related templates
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