Flag feed conversion before it eats your margin
Every night, WebRun calculates each house's feed conversion ratio in PoultryPlan, logs the trend to Excel, and pings your grower channel in Telegram the moment a house misses target.
- No credit card
- Under $0.01 per run
- Cancel anytime
How do I catch a feed conversion ratio problem before it hurts my margin?
Every night, WebRun pulls the feed delivered and weight gain logged in PoultryPlan for each house and calculates its feed conversion ratio against your target for that age and breed. It logs the trend to Excel and posts any house missing target to your grower channel in Telegram, flagging repeat misses so a small drift gets caught before it becomes a costly trend.
- A feed conversion miss gets flagged the same night, not on the closeout report
- Repeat misses are called out after 2 nights, so a real trend stands out from noise
- Every FCR is measured against the house's own target for its age and breed
Built for broiler growers · poultry integrators · contract growers · farm managers
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
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WebRun signs in and gets to work
Opens
app.poultryplan.comin a real browser with your saved login - no setup, no API keys. -
1
PoultryPlan - calculate feed conversion by house
poultryplan.com How to Automate PoultryPlan
WebRun opens PoultryPlan to calculate feed conversion by house. - Open PoultryPlan and pull today's feed delivered and weight gain by house
- Calculate feed conversion ratio for each house
- Compare each FCR against your target for that age and breed
Done when Every house has today's FCR calculated and compared to target.
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2
Excel - log the FCR trend
microsoft.com How to Automate Excel
WebRun opens Excel to log the FCR trend. - Append today's FCR to each house's trend row
- Recalculate the rolling 7-day FCR average
- Mark any house that has missed target for 2 nights running
Done when The FCR trend workbook has tonight's row for every house.
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3
Telegram - alert on a target miss
telegram.org How to Automate Telegram
WebRun opens Telegram to alert on a target miss. - Post the house, current FCR, and target to the grower channel
- Flag any house missing target for 2 nights running as a repeat miss
- Leave the feed order decision to the grower. Never reorder feed automatically
Done when The grower channel has tonight's FCR flags.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Will it reorder feed automatically when FCR misses target?
No. It only flags the miss in Telegram so your grower can decide. WebRun never places a feed order or contacts your mill on its own from this workflow.
How is the target FCR set?
It reads the target you already have set in PoultryPlan for that house's age and breed, so the flag reflects your own standard, not a generic benchmark.
Does a single bad night trigger an alert?
It reports every night's reading, but only marks a house a repeat miss after 2 nights running below target, so a one-off night does not cause noise.
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