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Automated Plumbing Lead Speed-to-Lead Response

The moment a new lead submits a plumbing request, WebRun reads the job details from Housecall Pro, drafts a friendly, personalised response email for the homeowner, and posts your dispatcher an immediate Slack alert with the lead details so you can follow up before the customer calls anyone else.

Runs on WebRun · Strict Lockdown policy
When a new lead arrives WebRunorchestrates each step
1 Housecall Pro capture new lead details
2 Gmail draft personalised lead response
3 Slack alert dispatcher instantly
In short

How do I respond to new plumbing leads automatically within minutes?

The moment a new plumbing lead arrives in Housecall Pro, WebRun reads the job details, drafts a personalised response email in Gmail for the homeowner, and posts your dispatcher an immediate Slack alert with the lead details and urgency level. The draft is left unsent until your dispatcher reviews and sends it, typically within minutes.

  • New leads get a personalised draft response ready within minutes of their inquiry
  • Dispatchers are alerted instantly in Slack so no lead sits uncontacted
  • Emergency and high-value leads such as repipe requests are flagged for priority handling

Built for plumbing contractors · plumbing dispatchers · field service lead management teams

Step by step

What does WebRun do on every run?

The exact actions WebRun takes, in order - in plain language, so you can adjust anything.

  1. WebRun signs in and gets to work

    Opens app.housecallpro.com in a real browser with your saved login - no setup, no API keys.

  2. 1
    Housecall Pro - capture new lead details
    housecallpro.com
    WebRun in Housecall Pro: capture new lead details
    WebRun opens Housecall Pro to capture new lead details.
    • Detect when a new lead or customer request is created in Housecall Pro from a web form, booking page, or referral
    • Capture the lead name, contact details, service requested such as drain, leak, repipe, or water heater, and any notes or urgency signals from the request
    • Check if this is a repeat customer or a new contact

    Done when The new lead details are captured and ready to action.

  3. 2
    Gmail - draft personalised lead response
    gmail.com
    WebRun in Gmail: draft personalised lead response
    WebRun opens Gmail to draft personalised lead response.
    • Draft a warm, personalised response to the homeowner acknowledging their specific plumbing request
    • Include a proposed next step such as a call or an on-site estimate, and your contact number
    • For emergency requests such as burst pipes or leaks, note that help is available promptly
    • Leave the draft unsent in Gmail for the dispatcher to review and send within minutes

    Done when A draft personalised response is queued in Gmail, ready for the dispatcher to send immediately.

  4. 3
    Slack - alert dispatcher instantly
    slack.com
    WebRun in Slack: alert dispatcher instantly
    WebRun opens Slack to alert dispatcher instantly.
    • Post an immediate new lead alert to the dispatch Slack channel with the lead name, contact number, service requested, and urgency level
    • Tag the on-duty dispatcher with an @mention
    • Include a note if the lead looks like an emergency or high-value job such as a repipe request

    Done when Dispatcher has an immediate Slack alert and a draft response ready to send within minutes of the lead arriving.

Run settings

How is each run configured?

Starting pageWhere Chrome opens at the start of each run
app.housecallpro.com
ScheduleRuns automatically on this cadence
When a new lead arrives
DeliveryHow each run's result reaches you
Draft response · Gmail, Slack
OutputWhat each run produces - A draft response email in Gmail and an immediate Slack lead alert for the dispatcher, triggered by every new plumbing inquiry.
Text
Setup & safety

Secure by default

Connect once, stays signed in

WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.

Your credentials stay in your own private environment - WebRun never stores your passwords.
Strict Lockdown

Every action is checked against this policy before it runs.

Domains ALLOWLIST
Typed input ALLOW
Shell command BLOCK
File uploads BLOCK
Runs in a contained environment More on policies
Good to know

Questions, answered

Will it reply to the lead automatically without me?

No. WebRun drafts the response in Gmail and leaves it unsent. Your dispatcher reviews and sends it within minutes of the Slack alert, so the reply is always checked by a human first.

Does it work for leads from the Housecall Pro booking widget as well as web forms?

Yes. WebRun monitors new customer and job requests in Housecall Pro regardless of which channel they came through, including the booking widget, phone-logged requests, or referrals entered manually.

What if two leads arrive at the same time?

WebRun handles each new lead individually. Both get their own draft email in Gmail and their own Slack alert, so no lead is merged with or overshadowed by another.

Put this on autopilot.

Turn it on in minutes - or have our team set it up for you.