Automated Parse.ly Stale Article Alerts
Every Monday morning, WebRun opens Parse.ly, reads traffic trends for every published article, finds ones whose traffic has dropped over the past month and have not been updated recently, books a content review slot on Google Calendar, and posts the ranked list to Microsoft Teams so editors always know which articles most need a refresh.
How do I find which Parse.ly articles need a content refresh?
WebRun reads traffic trends for every published article in Parse.ly each Monday, flags the ones whose traffic has dropped and have gone the longest without an update, and posts a ranked refresh list to Microsoft Teams. It also books a content review slot on Google Calendar, so declining articles get a scheduled second look instead of fading quietly.
- Declining articles get flagged weekly instead of discovered at a quarterly audit
- Editors get a ranked queue instead of guessing what to refresh first
- A content review slot is booked automatically so the list actually gets worked
Built for Publishers · Content teams · SEO teams · Editorial leads
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
-
WebRun signs in and gets to work
Opens
dash.parsely.comin a real browser with your saved login - no setup, no API keys. -
1
Parse.ly - find articles with declining traffic
- Open Parse.ly and read traffic trends for every published article over the last 90 days
- Find articles whose traffic dropped over the past month
- Check how long it has been since each was last updated
Done when Every article with declining traffic and no recent update has been captured.
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2
Google Calendar - book a content review
WebRun opens Google Calendar to book a content review. - Create a content review slot for the editorial team
- Title it with this week's date
- Leave it for editors to accept or move
Done when A content review slot exists on the calendar for this week.
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3
Microsoft Teams - post the refresh list
WebRun opens Microsoft Teams to post the refresh list. - Post the flagged articles ranked by the size of the traffic drop
- Include each article's last updated date
- Tag the editorial channel
Done when The editorial channel has this week's refresh list.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Does WebRun rewrite or publish anything itself?
No. It only finds and ranks the articles that need attention. Rewriting or republishing content stays a decision for your editors.
How does it decide traffic has declined enough to flag?
It compares each article's trailing traffic to the prior period and flags meaningful drops, not normal day to day noise.
What if an article was already refreshed this month?
It is left off the list, since a recent update means it is not overdue for another refresh yet.
Put this on autopilot.
Turn it on in minutes - or have our team set it up for you.