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Automated Omnisend VIP Segment Export

Every Monday, WebRun opens Omnisend, pulls the current VIP or high-value customer segment, exports each contact with their spend and order details to Airtable, and emails the marketing lead an internal summary of who is new to the segment this week.

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Runs on WebRun · Strict Lockdown policy
Every Monday at 9:00 AM WebRunorchestrates each step
1 Omnisend pull the VIP customer segment
2 Airtable export the list with details
3 Gmail email the marketing lead a summary
In short

How do I export my Omnisend VIP customer segment every week?

WebRun pulls your VIP or high-value customer segment from Omnisend every Monday, exports the full list with spend and order details to Airtable, and emails the marketing lead an internal summary of who is new. The team gets a working, current list of its best customers without anyone exporting a CSV by hand.

  • The team always has a current, working list of its best customers
  • New VIP customers get flagged the same week they qualify
  • No one spends Monday morning exporting segment CSVs by hand

Built for ecommerce marketers · Shopify store owners · loyalty program managers · marketing ops

Step by step

What does WebRun do on every run?

The exact actions WebRun takes, in order - in plain language, so you can adjust anything.

  1. WebRun signs in and gets to work

    Opens app.omnisend.com in a real browser with your saved login - no setup, no API keys.

  2. 1
    Omnisend - pull the VIP customer segment
    omnisend.com
    WebRun in Omnisend: pull the VIP customer segment
    WebRun opens Omnisend to pull the VIP customer segment.
    • Open Omnisend and pull the current VIP or high-value customer segment
    • Capture each contact's total spend, order count, and last order date
    • Note which contacts are new to the segment since last week

    Done when Every contact in the segment has been captured with its key details.

  3. 2
    Airtable - export the list with details
    airtable.com
    WebRun in Airtable: export the list with details
    WebRun opens Airtable to export the list with details.
    • Export the segment into the shared Airtable base
    • Update existing rows and add any newly qualified contact
    • Tag the contacts who are new to the segment this week

    Done when The Airtable base matches the current Omnisend segment.

  4. 3
    Gmail - email the marketing lead a summary
    gmail.com
    WebRun in Gmail: email the marketing lead a summary
    WebRun opens Gmail to email the marketing lead a summary.
    • Email the marketing lead an internal summary of the segment
    • Call out how many contacts are new this week and the segment's total value
    • Link to the full list in Airtable

    Done when The marketing lead has this week's internal segment summary.

Run settings

How is each run configured?

Starting pageWhere Chrome opens at the start of each run
app.omnisend.com
ScheduleRuns automatically on this cadence
Every Monday at 9:00 AM
DeliveryHow each run's result reaches you
Segment summary · Gmail
OutputWhat each run produces - An Airtable export of the current VIP segment with spend and order details, plus an internal email summary.
Spreadsheet
Setup & safety

Secure by default

Connect once, stays signed in

WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.

Your credentials stay in your own private environment - WebRun never stores your passwords.
Strict Lockdown

Every action is checked against this policy before it runs.

Domains ALLOWLIST
Typed input ALLOW
Shell command BLOCK
File uploads BLOCK
Runs in a contained environment More on policies
Good to know

Questions, answered

Does it email the customers in the segment?

No. The Gmail step is an internal summary sent only to your marketing lead. WebRun never emails the customers in the segment or launches a campaign to them.

How is the VIP segment defined?

By whatever segment rules you already have set up in Omnisend, such as total spend or order count. WebRun reads the live segment rather than defining its own.

What happens to a customer who drops out of the segment?

The next export reflects the current Omnisend segment, so a contact who no longer qualifies is left out automatically.

Keep going

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Automated Airship Push Delivery Alerts
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