Automated Act-On Campaign Performance Digest
Every morning, WebRun opens Act-On, reads yesterday's campaign sends including opens, clicks, and any lead score changes, logs each campaign's numbers to a Google Sheet, and emails the marketing lead a short summary through Gmail so the team starts the day already knowing how campaigns performed.
How do I get a daily summary of my Act-On campaign performance?
WebRun checks Act-On every morning for yesterday's campaign opens, clicks, and lead score changes, logs each campaign's numbers to a Google Sheet, and emails the marketing lead a short summary through Gmail. The team starts the day already knowing how campaigns performed, without opening Act-On first thing.
- Marketing leads see campaign results before their first meeting
- Every campaign's numbers land in one running spreadsheet
- No campaign result gets missed in the Act-On dashboard
Built for B2B marketing teams · marketing operations · demand generation · growth marketers
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
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WebRun signs in and gets to work
Opens
www.act-on.comin a real browser with your saved login - no setup, no API keys. -
1
Act-On - read yesterday's campaign results
act-on.com
WebRun opens Act-On to read yesterday's campaign results. - Open Act-On and go to the campaign reporting view
- Read opens, clicks, and lead score changes for everything sent yesterday
- Capture each campaign's numbers separately
Done when Every campaign sent yesterday has its opens, clicks, and score changes captured.
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2
Google Sheets - log the daily numbers
google.com
WebRun opens Google Sheets to log the daily numbers. - Open the marketing tracking sheet
- Add a new row for each campaign with yesterday's numbers
- Keep prior days in place so trends stay visible
Done when Yesterday's campaign numbers are logged as new rows.
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3
Gmail - email the summary
gmail.com
WebRun opens Gmail to email the summary. - Draft a short summary email of yesterday's results
- List each campaign with its opens, clicks, and score changes
- Send it to the marketing lead's inbox
Done when The marketing lead has this morning's Act-On summary in their inbox.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Does this replace checking Act-On myself?
No. It gives you a head start each morning. The full detail is still in Act-On any time you want to dig into one campaign.
Will it email anyone besides the marketing lead?
No. The summary only goes to the inbox set up during onboarding. It never emails customers or contacts.
What happens to older rows in the sheet?
They stay put. Each run only adds a new row per campaign, so the sheet builds a running history you can chart over time.
Related templates
Put this on autopilot.
Turn it on in minutes - or have our team set it up for you.