Automated Later Social Post Scorecards
Every Monday, WebRun opens Later, pulls last week's published posts with their engagement numbers per channel, posts a ranked top-and-bottom scorecard to your Slack channel, and leaves a tidy client-ready recap drafted in Gmail for you to send.
How do I get a weekly report of my social post performance?
WebRun opens Later every Monday and reads last week's published posts with their per-channel engagement. It posts a ranked scorecard to Slack showing your top and bottom performers plus the week-over-week change, then drafts a client-ready recap in Gmail for you to approve and send.
- The team opens Monday to last week's numbers already ranked
- Top and bottom posts are named, so next week's plan writes itself
- Client recaps take a review instead of an hour of copy-paste
Built for social media managers · marketing agencies · content teams · small brands
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
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WebRun signs in and gets to work
Opens
app.later.comin a real browser with your saved login - no setup, no API keys. -
1
Later - read last week's post results
later.com
WebRun opens Later to read last week's post results. - Open Later and switch to Analytics for the last 7 days
- Capture every published post with its channel, format, and engagement numbers
- Note the posting time and caption theme for each
- Compare the week's totals against the previous 7 days
Done when Every post published last week is listed with its channel and engagement.
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2
Slack - post the ranked scorecard
slack.com
WebRun opens Slack to post the ranked scorecard. - Post a short scorecard to the marketing channel
- Rank the top three and bottom three posts with their numbers
- Add the week-over-week change and one line on which format and posting time did best
Done when The team has last week's ranked scorecard in Slack.
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3
Gmail - draft the client recap
gmail.com
WebRun opens Gmail to draft the client recap. - Draft a client-facing version of the same recap with the numbers spelled out
- Keep it plain and free of internal commentary
- Leave the email unsent in Drafts so you approve every word before a client sees it
Done when A client recap sits in Gmail Drafts ready for your review.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Will it email clients on its own?
No. The client recap is left unsent in Gmail Drafts for you to review and send. The only thing that posts automatically is the internal Slack scorecard.
Can it publish or reschedule posts in Later?
No. WebRun reads your Later analytics and calendar only. Publishing, editing, and rescheduling stay entirely in your hands.
Which numbers does the scorecard use?
The engagement figures Later already reports for each published post, broken out by channel, plus the change against the previous 7 days. Nothing is estimated or invented.
Related templates
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