Automated iContact Weekly Performance Archive
Every Monday, WebRun opens iContact, reads how the past week's campaigns performed including opens, clicks, and bounces, saves a dated performance file to Google Drive so a full history builds over time, and texts the marketing owner through Twilio only when the bounce rate has spiked above normal.
How do I archive my weekly iContact campaign performance?
Every Monday, WebRun reads how the past week's iContact campaigns performed, saves a dated file of opens, clicks, and bounce rates to Google Drive, and texts the marketing owner through Twilio only when the bounce rate has spiked above normal. A full performance history builds itself while only real problems interrupt anyone's day.
- A full campaign history builds in Drive without manual exports
- Bounce spikes get texted the same week they happen
- Weekly reporting is ready before anyone asks for it
Built for small business marketers · email marketing managers · agencies · marketing operations
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
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WebRun signs in and gets to work
Opens
app.icontact.comin a real browser with your saved login - no setup, no API keys. -
1
iContact - read weekly campaign performance
icontact.com
WebRun opens iContact to read weekly campaign performance. - Open iContact and review campaigns sent in the past week
- Read the opens, clicks, and bounce rate for each
- Compare the overall bounce rate against recent weeks
Done when Every campaign from the past week has its numbers captured.
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2
Google Drive - archive the performance file
drive.google.com
WebRun opens Google Drive to archive the performance file. - Save a dated file to Drive with this week's campaign performance
- Include opens, clicks, and bounce rate per campaign
- Keep prior weeks' files in place for comparison
Done when This week's performance file is saved to Drive.
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3
Twilio - text on a bounce spike
twilio.com
WebRun opens Twilio to text on a bounce spike. - Text the marketing owner only if the bounce rate has spiked above normal
- Include the bounce rate and how far above normal it is
- Skip the text on a normal week
Done when The owner is texted only when the bounce rate has spiked.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Does it pause sending if bounces spike?
No. WebRun only reports the spike and texts your marketing owner. Pausing a campaign or cleaning the list stays a human decision.
Can I see performance from months ago?
Yes. Every week's file stays in Drive, so you can pull up any past week's numbers instead of relying on iContact's own reporting window.
What counts as a bounce spike?
A rate clearly above what recent weeks have shown, not a fixed number that ignores your normal sending pattern.
Related templates
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