Keep dermatology patients stocked on their skincare products
Every Monday, WebRun opens Nextech, finds patients who purchased practice skincare products 4 to 8 weeks ago with no repeat order, drafts a personalized reorder reminder email in Mailchimp for each, and posts the batch to Slack for staff to review and approve before any message goes out.
- No credit card
- Under $0.01 per run
- Cancel anytime
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
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WebRun signs in and gets to work
Opens
www.nextech.comin a real browser with your saved login - no setup, no API keys. -
1
Nextech - find patients due for reorder
nextech.com How to Automate Nextech
WebRun opens Nextech to find patients due for reorder. - Open Nextech and run a product sales report filtered to purchases 4 to 8 weeks ago
- Identify patients with no repeat purchase of the same product since their initial order
- Capture patient name, product purchased, purchase date, and preferred contact method
Done when Every patient due for a reorder reminder is listed with their product details.
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2
Mailchimp - draft reorder reminder emails
mailchimp.com How to Automate Mailchimp
WebRun opens Mailchimp to draft reorder reminder emails. - Draft a personalized reorder reminder email for each patient referencing the specific product they purchased
- Include a call-to-action to purchase online or call the practice
- Save each draft in Mailchimp but do not schedule or send
Done when Reorder reminder drafts are saved for every qualifying patient.
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3
Slack - queue for staff approval
slack.com How to Automate Slack
WebRun opens Slack to queue for staff approval. - Post a Slack summary to the retail or front-desk channel with the count of reorder drafts ready
- Link to the Mailchimp draft queue for staff to review and approve
- Note any patient with a known skin condition that may affect product relevance
Done when Staff have been notified and can approve the reorder reminder batch.
How do I automatically remind dermatology patients to reorder their skincare products?
WebRun opens Nextech every Monday, finds patients who bought skincare products 4 to 8 weeks ago with no repeat order, and drafts personalized reorder reminder emails in Mailchimp referencing each patient's specific product. The batch is posted to Slack for staff approval before anything is sent, helping the practice drive retail revenue with timely, personal outreach.
- Patients due for a reorder are identified and reminder drafts prepared each Monday
- Every email references the specific product the patient purchased
- Patients who already reordered are excluded automatically
Built for dermatology practices · aesthetics teams · practice managers · dermatology retail staff
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Will it email patients about products without staff approval?
No. All reorder reminders are drafted in Mailchimp and remain unsent until a staff member reviews and approves the campaign.
How does it know which product each patient bought?
WebRun reads the product name and purchase date from Nextech and references the specific product in the reminder email, so every message is personalized to the patient's actual purchase.
What if a patient already reordered since their initial purchase?
WebRun checks for repeat purchases in Nextech each run and excludes patients who have already reordered, so they are never sent an unnecessary reminder.
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