Automated Brandwatch Alert Relay
Every hour, WebRun opens Brandwatch, checks your configured queries and alerts for a new volume or sentiment spike, texts the on-call lead through Twilio right away for anything urgent, and posts a summary of the day's alerts to Telegram.
How do I get my Brandwatch alerts relayed to my team quickly?
WebRun checks your Brandwatch dashboard every hour for a new volume or sentiment spike on your configured queries. It texts the on-call lead through Twilio right away for anything urgent and posts a running summary of the day's alerts to Telegram, so a spike gets relayed to the right person fast instead of sitting in a dashboard.
- Urgent spikes reach the on-call lead within the hour
- The wider team gets a daily summary without checking Brandwatch directly
- Routine activity stays quiet instead of paging anyone unnecessarily
Built for social listening teams · PR agencies · brand communications · crisis response teams
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
-
WebRun signs in and gets to work
Opens
www.brandwatch.comin a real browser with your saved login - no setup, no API keys. -
1
Brandwatch - check for new spikes
brandwatch.com
WebRun opens Brandwatch to check for new spikes. - Open your Brandwatch dashboard and check configured queries and alerts
- Note any query whose mention volume or sentiment moved sharply
- Capture the topic, the volume change, and a sample mention
Done when Every configured query has been checked for a spike this hour.
-
2
Twilio - text the on-call lead
twilio.com
WebRun opens Twilio to text the on-call lead. - Text the on-call lead only for a spike that crosses your urgent threshold
- Include the topic and the volume or sentiment change
- Stay quiet the rest of the hour for smaller, routine moves
Done when The on-call lead is texted within the hour for any urgent spike.
-
3
Telegram - post the team summary
telegram.org
WebRun opens Telegram to post the team summary. - Post a summary of the day's alerts, urgent or not, to the team channel
- List each spike with its topic and how it's trending
- Keep the summary short enough to scan quickly
Done when The team has today's full alert summary in Telegram.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Does WebRun post anything publicly based on a Brandwatch alert?
No. This workflow only reads your Brandwatch dashboard and relays what it finds internally. It never posts or replies on any public channel.
What makes a spike urgent enough for a text?
It compares each query's mention volume or sentiment against your set threshold, and only texts the on-call lead when a spike crosses it.
Do I still need to check Brandwatch myself?
Less often. Routine activity shows up in the daily Telegram summary, so you only need to open Brandwatch directly to dig into something flagged.
Related templates
Put this on autopilot.
Turn it on in minutes - or have our team set it up for you.