Automated Writer Content Draft Requests
Every morning, WebRun opens the content request spreadsheet in Google Sheets, finds rows marked New, drafts each piece of copy in Writer using your saved brand style guide, and emails the draft back to the requester for their review.
How do I automatically draft on-brand copy from a content request queue?
WebRun checks Google Sheets each morning for new content requests, drafts each one in Writer against your saved brand style guide, and emails the draft back to the requester for review. Every request turns into on-brand copy waiting in an inbox by mid-morning, instead of sitting in a queue until a writer has time to start from scratch.
- Requesters get a draft the same morning instead of days later
- Every draft follows the brand style guide automatically
- Nothing in the request queue sits untouched overnight
Built for Marketing teams · content operations · brand teams · in-house writers
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
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WebRun signs in and gets to work
Opens
app.writer.comin a real browser with your saved login - no setup, no API keys. -
1
Google Sheets - find new content requests
WebRun finds new content requests in Google Sheets. - Open the content request spreadsheet
- Filter to rows marked New
- Capture the brief, format, and requester for each
Done when Every new request is queued with its brief and requester.
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2
Writer - draft the copy
WebRun drafts the copy in Writer. - Open Writer and load your brand style guide
- Draft the copy for each queued request
- Check it against your style guide's tone and terminology rules
Done when Every queued request has a drafted, on-brand piece of copy.
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3
Gmail - email the draft for review
WebRun emails the draft for review through Gmail. - Draft an email to the requester with the copy included
- Note that it's a first draft awaiting their review
- Mark the Sheet row Drafted once sent
Done when The requester has the draft in their inbox for review.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Does it publish the copy anywhere?
No. WebRun only drafts the copy and emails it to the requester for review. Publishing or sending it externally stays a manual step.
How does it keep the copy on-brand?
It drafts against your saved Writer style guide, so the tone, terminology, and rules you've set are applied to every piece.
What if a request is missing details?
It drafts its best attempt from what's given and flags the request as needing more detail, rather than guessing silently.
Put this on autopilot.
Turn it on in minutes - or have our team set it up for you.