Turn wedding anniversaries into warm referral conversations
Every Monday, WebRun opens Dubsado, finds past couples whose wedding anniversary falls within the next two weeks, drafts a warm, personalised anniversary message with a gentle referral ask in Gmail, and posts the queue to Slack for your review before anything is sent.
- No credit card
- Under $0.01 per run
- Cancel anytime
How do I automatically reach out to past wedding couples for referrals?
WebRun opens Dubsado every Monday, finds past couples whose wedding anniversary falls within the next two weeks, and drafts a warm, personalised anniversary message with a gentle referral ask in Gmail. It posts the queue to Slack for your review, turning every anniversary into a genuine reconnection and a natural referral opportunity.
- Every couple anniversary is acknowledged on time, strengthening long-term relationships
- Referral asks feel natural inside a genuine anniversary message rather than a cold pitch
- A steady flow of warm referrals arrives without any manual calendar-watching
Built for wedding planners · event coordinators · bridal studios · wedding photographers
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
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WebRun signs in and gets to work
Opens
app.dubsado.comin a real browser with your saved login - no setup, no API keys. -
1
Dubsado - find couples with an upcoming anniversary
dubsado.com
WebRun opens Dubsado to find couples with an upcoming anniversary. - Open Dubsado and search completed projects for weddings with an event date that matches the next 14 days of the calendar year
- Identify couples celebrating their first or second anniversary this fortnight
- Capture their names, wedding date, and any personal highlights from their project notes
Done when Every couple with an upcoming anniversary in the next two weeks is identified.
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2
Gmail - draft a personalised anniversary and referral note
gmail.com How to Automate Gmail
WebRun opens Gmail to draft a personalised anniversary and referral note. - Draft a warm, personalised anniversary message for each couple, referencing their wedding day
- Include a gentle, natural ask: if they know any newly engaged couples, you would love an introduction
- Keep the tone genuine and celebratory, not transactional
- Save each email as a Gmail draft, leaving it unsent for your review
Done when A personalised anniversary and referral draft is saved in Gmail for every couple.
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3
Slack - queue drafts for your review
slack.com How to Automate Slack
WebRun opens Slack to queue drafts for your review. - Post a Slack summary listing each couple, their anniversary date, and the number of years since the wedding
- Link to each Gmail draft so you can review and send in one click
- Note any couple who previously sent a referral so you can personalise your thank-you
Done when The team sees this week's anniversary outreach queue in Slack with links to every draft.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Will it send anniversary emails to past couples without my approval?
No. Every message is saved as a Gmail draft and linked in Slack for your review. Nothing is sent until you click Send yourself.
Does it only target first anniversaries, or later ones too?
By default it targets first and second anniversaries, when the experience is still vivid and referrals are most likely. You can extend it to any milestone you choose.
What if we have no past couple data in Dubsado for that week?
WebRun simply posts a Slack message noting no anniversaries are due this fortnight, so you always know the workflow ran even when there is nothing to action.
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