Win back lapsed tire shop customers with a personal outreach
Every Monday, WebRun opens Tire Guru, identifies customers with no invoices in more than six months, drafts a personalized win-back email referencing their last service, and queues each email as a draft in Mailchimp so you can review and send when ready.
- No credit card
- Under $0.01 per run
- Cancel anytime
How do I automatically re-engage lapsed tire shop customers?
Every Monday, WebRun finds customers in Tire Guru who have not visited in more than six months, drafts a personalized win-back email for each one referencing their last service, and saves the drafts in Mailchimp for your review. No email is sent until you approve the batch, giving you full control over every customer message.
- Lapsed customers get a personal outreach referencing their real service history
- Win-back campaigns go out every week without manual list building
- No email sends without your explicit approval
Built for tire shop owners · service managers · tire retailers focused on repeat business
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
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WebRun signs in and gets to work
Opens
tireguru.netin a real browser with your saved login - no setup, no API keys. -
1
Tire Guru - identify lapsed customers
tireguru.net How to Automate Tire Guru
WebRun opens Tire Guru to identify lapsed customers. - Open Tire Guru and filter customer records by last invoice date
- Flag every customer with no completed invoice in more than 180 days
- Capture their name, last service type, last visit date, and email address
- Skip customers who are already in an active marketing sequence
Done when Every lapsed customer is listed with their last service details and contact info.
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2
Mailchimp - queue personalized win-back email drafts
mailchimp.com How to Automate Mailchimp
WebRun opens Mailchimp to queue personalized win-back email drafts. - Draft a friendly, personalized win-back email for each lapsed customer, referencing their last service type and the time since their visit
- Include a seasonal tire check offer or a reminder about road-hazard warranty coverage as the call to action
- Save each email as a draft in Mailchimp and flag it for manager review
- Do not schedule or send any email without manual approval
Done when All win-back email drafts are saved in Mailchimp, unsent, awaiting review.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Will it email customers without my approval?
No. Every email is drafted and saved in Mailchimp but never scheduled or sent. You review and approve each batch before any message reaches a customer.
How does it know which customers have lapsed?
It reads live invoice dates in Tire Guru and flags anyone with no completed job in more than 180 days. The threshold is adjustable during setup.
Can I change the win-back offer it includes?
Yes. You provide the offer or promotion during setup, and WebRun inserts it into every draft. Update it any time before the next run.
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