Automated talech Loyalty Win-Back Drafts
Every Monday, WebRun opens talech, finds loyalty members whose last visit was 60 or more days ago, pulls their name and last-purchase details, and drafts a personalized win-back email campaign in Mailchimp for you to review and approve before any message is sent to a customer.
How do I automatically create win-back emails for lapsed talech loyalty customers?
WebRun identifies loyalty members in talech who have not visited in 60 or more days every Monday, pulls their name and purchase history, and creates a personalized win-back draft campaign in Mailchimp. The campaign waits for your review and approval before any message reaches a customer.
- Lapsed customers identified and drafted for outreach every week without manual list-building
- No customer is emailed without your explicit approval
- Repeat outreach is prevented by a 90-day exclusion window
Built for retail store owners · restaurant operators · talech loyalty users · small-business marketers
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
-
WebRun signs in and gets to work
Opens
app.talech.comin a real browser with your saved login - no setup, no API keys. -
1
talech - find loyalty members lapsed 60 or more days
talech.com
WebRun opens talech to find loyalty members lapsed 60 or more days. - Open talech and navigate to the customer loyalty report
- Filter for loyalty members whose last transaction date is 60 or more days ago
- Capture customer name, email, last visit date, favorite item, and total lifetime spend
- Exclude customers who have already received a win-back message in the last 90 days
Done when All lapsed loyalty members are listed with their last-visit and purchase history details.
-
2
Mailchimp - draft win-back campaign for review
mailchimp.com
WebRun opens Mailchimp to draft win-back campaign for review. - Create a new draft campaign in Mailchimp targeting the lapsed-customer segment
- Personalize the subject line with the customer's first name and a reference to their favorite item
- Include a compelling offer such as a loyalty bonus or discount to motivate a return visit
- Leave the campaign in draft status and do not schedule or send it
Done when The win-back campaign draft is saved in Mailchimp and waiting for your review and approval.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Will it send the win-back email to customers automatically?
No. WebRun creates the campaign as a draft in Mailchimp and leaves it unsent. You review the copy, adjust the offer if needed, and send it yourself. No customer receives anything without your approval.
How does it avoid emailing the same lapsed customer every week?
WebRun excludes any customer who already received a win-back message in the last 90 days, so lapsed members are not bombarded with repeated outreach.
What if a lapsed customer visits before I send the email?
The next Monday run refreshes the lapsed-customer list from talech. Anyone who returned is automatically excluded from the new draft so you never send a win-back to someone who just came back.
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