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Weekly Follower & Reach Growth Report

Every Monday, WebRun opens Instagram, LinkedIn, and X analytics, captures the past week's follower count, reach, impressions, and top post for each platform, appends the data to a Google Sheet, and sends you a growth summary with week-on-week changes.

Runs on WebRun · Strict Lockdown policy
Every Monday at 8:00 AM WebRunorchestrates each step
1 Instagram capture follower and reach metrics
2 LinkedIn capture follower and reach metrics
3 X (Twitter) capture follower and reach metrics
4 Google Sheets log growth data and send weekly summary
In short

How can I automatically report follower and reach growth across social platforms each week?

Every Monday, WebRun opens Instagram, LinkedIn, and X analytics, captures the past week's follower count, reach, impressions, and top post for each platform, appends the data to a Google Sheet, and sends you a growth summary with week-on-week changes - so you can track what is working.

  • Weekly follower, reach, and impressions data across all three platforms in one report
  • Week-on-week changes are calculated automatically - no manual comparison
  • A Google Sheet builds a running record of social growth over time

Built for social media managers · brand managers · marketing teams · content creators tracking growth

Step by step

What does WebRun do on every run?

The exact actions WebRun takes, in order - in plain language, so you can adjust anything.

  1. WebRun signs in and gets to work

    Opens instagram.com in a real browser with your saved login - no setup, no API keys.

  2. 1
    Instagram - capture follower and reach metrics
    instagram.com
    WebRun in Instagram: capture follower and reach metrics
    WebRun opens Instagram to capture follower and reach metrics.
    • Open Instagram Professional Dashboard and set the date range to the past 7 days
    • Capture total followers, new followers, reach, impressions, and the top post by reach

    Done when Instagram's weekly metrics are captured including the top-performing post.

  3. 2
    LinkedIn - capture follower and reach metrics
    linkedin.com
    WebRun in LinkedIn: capture follower and reach metrics
    WebRun opens LinkedIn to capture follower and reach metrics.
    • Open LinkedIn Page Analytics and navigate to Followers then Visitors
    • Capture follower count, new followers this week, impressions, and unique visitors

    Done when LinkedIn's weekly growth metrics are captured.

  4. 3
    X (Twitter) - capture follower and reach metrics
    x.com
    WebRun in X (Twitter): capture follower and reach metrics
    WebRun opens X (Twitter) to capture follower and reach metrics.
    • Open X Analytics and set the date range to the last 7 days
    • Capture follower count, new follows, impressions, profile visits, and top tweet by impressions

    Done when X's weekly metrics are captured including the top-performing tweet.

  5. 4
    Google Sheets - log growth data and send weekly summary
    google.com
    WebRun in Google Sheets: log growth data and send weekly summary
    WebRun opens Google Sheets to log growth data and send weekly summary.
    • Open the Social Growth Tracker sheet
    • Append one row per platform with the week's date, followers, new followers, reach, and impressions
    • Calculate week-on-week change in follower count and highlight platforms with a decline in red

    Done when This week's data is appended with week-on-week growth calculations complete.

Run settings

How is each run configured?

Starting pageWhere Chrome opens at the start of each run
instagram.com
ScheduleRuns automatically on this cadence
Every Monday at 8:00 AM
DeliveryHow each run's result reaches you
Growth report · Slack
OutputWhat each run produces - A weekly cross-platform growth snapshot - followers, reach, and impressions - appended to a sheet with week-on-week change calculations.
Text
Setup & safety

Secure by default

Connect once, stays signed in

WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.

Your credentials stay in your own private environment - WebRun never stores your passwords.
Strict Lockdown

Every action is checked against this policy before it runs.

Domains ALLOWLIST
Typed input ALLOW
Shell command BLOCK
File uploads BLOCK
Runs in a contained environment More on policies
Good to know

Questions, answered

Does it post anything or change my account settings?

No. It only reads analytics data and logs it - it never posts, follows, unfollows, or changes any account settings.

Can it also track TikTok or YouTube?

Yes - add TikTok or YouTube to the flow and WebRun will pull their analytics in the same run and add them as additional columns in the sheet.

How far back does it go on the first run?

The first run captures the current snapshot; subsequent runs build the week-on-week trend. For historical data, you can manually seed the sheet and WebRun picks up from there.

Put this on autopilot.

Turn it on in minutes - or have our team set it up for you.