Detect at-risk accounts before they churn
Every morning, WebRun cross-references HubSpot account health scores with recent Zendesk ticket data to find accounts with declining engagement, rising complaint volume, or near-expiry contracts, then posts a ranked at-risk list to your #customer-success Slack channel for your CSM team to act on.
- No credit card
- Under $0.01 per run
- Cancel anytime
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
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WebRun signs in and gets to work
Opens
app.hubspot.comin a real browser with your saved login - no setup, no API keys. -
1
HubSpot - read account health and contract data
hubspot.com How to Automate HubSpot
WebRun opens HubSpot to read account health and contract data. - Open the Companies view and filter for accounts with a Health Score below your churn-risk threshold
- Note accounts whose contract renewal is within 90 days
- Flag accounts with no CSM touchpoint logged in the past 30 days
Done when All at-risk accounts are identified by health score, renewal proximity, and CSM inactivity.
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2
Zendesk - check recent ticket volume and sentiment
zendesk.com How to Automate Zendesk
WebRun opens Zendesk to check recent ticket volume and sentiment. - Search for tickets from at-risk accounts in the last 30 days
- Count open unresolved tickets and note any with Urgent priority or escalation tags
- Flag accounts with more than 3 open tickets as 'High support load'
Done when Each at-risk account has a support-load score added to its risk profile.
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3
Slack - post the ranked at-risk list
slack.com How to Automate Slack
WebRun opens Slack to post the ranked at-risk list. - Post the at-risk list to #customer-success ranked by combined risk score (health + support load + renewal proximity)
- Include: account name, ARR, key risk factor, assigned CSM, and renewal date
- Mention the assigned CSM for accounts with the highest risk scores
Done when The CSM team has a ranked, actionable at-risk account list in Slack.
How can I automatically detect customer accounts at risk of churning?
Every morning, WebRun cross-references HubSpot account health scores with recent Zendesk ticket data to find accounts with declining engagement, rising complaint volume, or near-expiry contracts, and posts a ranked at-risk list to your Slack #customer-success channel - so your CSM team can step in before a customer leaves.
- At-risk accounts surfaced daily before churn signals become cancellations
- CSMs get a ranked list - highest-risk accounts first
- Declining engagement and rising complaint trends caught early
Built for customer success managers · SaaS companies · account managers · subscription businesses
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Will it contact at-risk customers automatically?
No - it only surfaces the risk list. All outreach is initiated by the CSM based on the alert.
How do I set my churn-risk threshold?
Tell WebRun the Health Score cutoff (e.g. below 40) and the renewal window (e.g. 90 days) in the plan - it will apply those numbers on every run.
What if a healthy account suddenly sends a lot of angry tickets?
The Zendesk support-load check catches exactly that scenario - high ticket volume or escalated tickets add to the risk score even if the HubSpot health score is still green.
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