Automated accesso Season Pass Renewal Reminders
Every morning, WebRun opens accesso, finds season passes expiring within 30 days, drafts a personalized renewal reminder in Klaviyo for each pass holder, and posts your marketing team a Slack summary of how many drafts are ready for review before anything sends.
How do I automatically remind guests to renew their season pass?
WebRun scans accesso every morning for season passes expiring within 30 days, drafts a personalized renewal reminder for each pass holder in Klaviyo, and posts your marketing team a Slack summary of how many drafts are waiting. Nothing sends automatically. A person reviews and approves each batch in Klaviyo before any guest sees a message.
- Every expiring pass gets a personalized draft ready before your team's morning meeting
- VIP and long tenure pass holders are flagged for a personal touch
- No renewal reminder goes out without a human reviewing it first
Built for theme park marketing teams · water park membership teams · zoo and aquarium membership programs · season pass sales staff
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
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WebRun signs in and gets to work
Opens
www.accesso.comin a real browser with your saved login - no setup, no API keys. -
1
accesso - find passes expiring soon
WebRun opens accesso to find passes expiring soon. - Open accesso and filter season passes expiring in the next 30 days
- Capture each pass holder's name, pass tier, and expiry date
- Note anyone who already started a renewal this month and skip them
Done when Every pass expiring in the next 30 days is listed with its holder and tier.
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2
Klaviyo - draft the renewal reminder
WebRun opens Klaviyo to draft the renewal reminder. - Draft a personalized renewal reminder for each pass holder in Klaviyo
- Match the tier and any loyalty discount to the offer in the email
- Queue every draft in a review list. Leave all of them unsent
Done when A renewal draft exists in Klaviyo for every expiring pass, none sent.
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3
Slack - flag drafts for review
WebRun opens Slack to flag drafts for review. - Post your marketing team how many drafts are ready and their tier mix
- Link the Klaviyo review queue so a person can approve and send
- Flag any VIP or long tenure pass holder for a personal touch first
Done when Marketing has today's renewal drafts ready to review in Klaviyo.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Will it email pass holders without anyone checking first?
No. Every renewal reminder is drafted in Klaviyo and queued for review. WebRun never sends a guest email on its own, your marketing team approves and sends each batch.
How does it personalize each reminder?
It reads the pass holder's tier, expiry date, and any loyalty discount from accesso, then matches those details into the draft so the offer is relevant to that specific guest.
What happens if a guest already renewed?
It checks the live pass status in accesso each morning, so anyone who already renewed or let their pass lapse on purpose is skipped from that day's draft run.
Put this on autopilot.
Turn it on in minutes - or have our team set it up for you.