Muck Rack Automated Interview Request Tracking
Throughout the day, WebRun checks Muck Rack for journalist replies that request an interview, quote, or spokesperson, logs each one in Google Sheets with the outlet and deadline, and drafts a scheduling reply in Gmail offering availability windows, left unsent for the team to send.
How do I keep up with journalist interview requests without missing a deadline?
WebRun checks Muck Rack every 15 minutes for journalist replies requesting an interview, logs each request in Google Sheets with the outlet and deadline, and drafts a scheduling reply in Gmail offering spokesperson availability. Every reply is left unsent, so a team member confirms availability before it reaches the journalist.
- Interview requests are logged and drafted within 15 minutes of the journalist's reply
- Tight deadlines are visible in the tracker the moment they come in
- Spokesperson availability windows are ready to offer instead of drafted from scratch
Built for PR agencies · communications teams · publicists · media relations managers
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
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WebRun signs in and gets to work
Opens
muckrack.com/pitchesin a real browser with your saved login - no setup, no API keys. -
1
Muck Rack - spot interview requests
muckrack.com
WebRun opens Muck Rack to spot interview requests. - Check Muck Rack for new journalist replies to active pitches
- Identify replies that request an interview, quote, or spokesperson
- Capture the journalist, outlet, story angle, and any stated deadline
Done when Every new interview request is identified with its deadline.
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2
Google Sheets - log request and deadline
google.com
WebRun opens Google Sheets to log request and deadline. - Open the interview request tracker
- Log the journalist, outlet, deadline, and requested spokesperson
- Mark the request status as new until a reply is sent
Done when The tracker shows every open interview request with its deadline.
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3
Gmail - draft the scheduling reply
gmail.com
WebRun opens Gmail to draft the scheduling reply. - Draft a reply offering two or three spokesperson availability windows
- Reference the story angle so the journalist knows it was read closely
- Save the reply as a draft and leave it unsent for the team to review and send
Done when Each open interview request has an unsent scheduling reply ready in Gmail.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Will it confirm interview times with the journalist automatically?
No, WebRun drafts a reply with suggested availability and leaves it unsent in Gmail. A team member confirms the spokesperson's availability and sends the reply.
How quickly does it catch a new interview request?
It checks Muck Rack every 15 minutes during business hours, so a request rarely sits for long before it is logged and drafted.
What if the deadline is very tight?
Every logged request shows the stated deadline in the tracker, so the team can see and prioritize time-sensitive requests as soon as they're logged.
Related templates
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