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For cinema general managers, guest experience teams & marketing coordinators

Triage negative guest reviews before they damage your reputation

Every morning, WebRun checks your cinema's Google and TripAdvisor listings for new one-star and two-star reviews, cross-references Vista to see if the reviewer's booking can be identified, drafts a personalised response in Gmail, and posts the flagged reviews to Slack so the manager can reply or escalate within the hour.

  • No credit card
  • Under $0.01 per run
  • Cancel anytime
14,115 templates Safe automation No code
Every day at 8:00 AM WebRun
1 Vista cross-reference guest booking for context
2 Gmail draft personalised responses to negative reviews
3 Slack post triage list of flagged reviews
Run a sample
Step by step

What does WebRun do on every run?

The exact actions WebRun takes, in order - in plain language, so you can adjust anything.

  1. WebRun signs in and gets to work

    Opens vista.co in a real browser with your saved login - no setup, no API keys.

  2. 1
    Vista - cross-reference guest booking for context
    vista.co How to Automate Vista
    WebRun in Vista: cross-reference guest booking for context
    WebRun opens Vista to cross-reference guest booking for context.
    • Open Vista and search for any guest record matching the reviewer's name if visible
    • Note the session they attended, the film, and any special circumstances on the booking
    • Attach this context to the review record for use in the response draft

    Done when Each flagged review has been matched to a Vista booking where possible, with session context noted.

  3. 2
    Gmail - draft personalised responses to negative reviews
    gmail.com How to Automate Gmail
    WebRun in Gmail: draft personalised responses to negative reviews
    WebRun opens Gmail to draft personalised responses to negative reviews.
    • For each negative review, draft a personalised management response addressing the specific complaint
    • Where a Vista booking was matched, reference the film and session in the draft
    • Leave every draft unsent - no public reply is posted without human review

    Done when A draft response exists in Gmail for every flagged negative review.

  4. 3
    Slack - post triage list of flagged reviews
    slack.com How to Automate Slack
    WebRun in Slack: post triage list of flagged reviews
    WebRun opens Slack to post triage list of flagged reviews.
    • Post the count of new negative reviews and a summary of each to the management channel
    • Include the star rating, review platform, reviewer name (if shown), and a link to the review
    • Tag the cinema manager for urgent reviews rated one star

    Done when The management team sees every flagged review in Slack with draft response status.

How do I automatically triage negative cinema reviews and draft responses?

WebRun scans your cinema's Google and TripAdvisor listings every morning for one-star and two-star reviews, cross-references Vista bookings for context, drafts a personalised management response in Gmail for each review, and posts a triage list to Slack. No public reply is posted without human approval.

  • Every negative review gets a drafted response the morning it appears
  • Vista booking context included where the reviewer can be matched
  • One-star reviews escalated to the cinema manager in Slack automatically

Built for cinema general managers · guest experience teams · marketing coordinators · multiplex operations

Run settings

How is each run configured?

Starting pageWhere Chrome opens at the start of each run
vista.co
ScheduleRuns automatically on this cadence
Every day at 8:00 AM
DeliveryHow each run's result reaches you
Triage list · Slack
OutputWhat each run produces - Gmail response drafts for every negative review, plus a Slack triage list with star rating, platform, and review summary.
Drafts
Setup & safety

Secure by default

Connect once, stays signed in

WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.

Your credentials stay in your own private environment - WebRun never stores your passwords.
Strict Lockdown

Every action is checked against this policy before it runs.

Domains ALLOWLIST
Typed input ALLOW
Shell command BLOCK
File uploads BLOCK
Runs in a contained environment More on policies
Good to know

Questions, answered

Will it post a public reply to Google or TripAdvisor automatically?

No. Every response is left as a Gmail draft for a human to review and publish. No public reply is posted without your approval.

How does it know a review is negative?

WebRun flags any review with a star rating of one or two stars. You can adjust the threshold to also include three-star reviews during setup.

What if the same guest leaves a negative review on multiple platforms?

WebRun captures reviews from each platform separately and creates a draft response for each. The Slack triage list groups them by reviewer name so the manager can coordinate a consistent reply.

Put this on autopilot.

Turn it on in minutes - or have our team set it up for you.