Automated Journalist Request Reply Drafts
Every hour, WebRun reads your topics and expertise from a Google Sheet, watches X and LinkedIn for journalists asking for expert sources in your field, drafts a concise and quotable pitch for each match, logs it to the sheet, and sends it to Slack for your approval, so you respond fast without missing a reporter's deadline.
How do I get press by replying to journalist source requests?
Every hour, WebRun reads your topics from a Google Sheet and watches X and LinkedIn for journalists seeking expert sources in your field, then drafts a concise, quotable pitch for each match. Each draft is logged in the sheet and sent to Slack for approval, so you respond before the reporter's deadline and earn press.
- Respond to reporters before their deadline
- Only on-topic requests reach your queue
- You approve every pitch before it is sent
Built for founders · PR teams · consultants · subject-matter experts
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
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WebRun signs in and gets to work
Opens
x.comin a real browser with your saved login - no setup, no API keys. -
1
Google Sheets - read your topics and expertise
WebRun opens Google Sheets to read your topics and expertise. - Open your control sheet and read your topics, expertise, and credentials
- Read the rules that decide which requests you can speak to
- Use this sheet as the running log of every request and pitch
Done when Your topics and rules are loaded and the sheet is ready to log requests.
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2
X (Twitter) - catch requests under journalist hashtags
WebRun opens X (Twitter) to catch requests under journalist hashtags. - Watch X for journalist requests under hashtags like journorequest
- Capture requests in your field with the reporter and the ask
- Skip requests outside your expertise
Done when Every relevant request on X is captured with its deadline.
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3
LinkedIn - catch reporter requests and draft a pitch
WebRun opens LinkedIn to catch reporter requests and draft a pitch. - Watch LinkedIn for source requests reporters and editors post
- Read each matching request in full for what the journalist needs
- Draft a concise, quotable pitch for every qualifying request, write it into the sheet, and leave it unsent
Done when Each qualifying request has a drafted pitch in the sheet, none sent yet.
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4
Slack - send the drafted pitch to approve
WebRun opens Slack to send the drafted pitch to approve. - Send each draft to your approval channel with the outlet and the deadline
- Send the approved pitch once you approve
- Skip or hold anything you do not approve and note it in the sheet
Done when Only pitches you approve are sent.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Will it pitch journalists without my approval?
No. Every pitch is drafted into your Google Sheet and sent to Slack marked pending. WebRun sends only the ones you approve, so nothing goes to a reporter until you say so.
How does it match requests to my expertise?
You set your topics and credentials in your Google Sheet. WebRun only drafts a pitch when a request clearly fits your expertise, so you skip the ones you cannot speak to and never spam reporters.
Which sources does it watch?
Journalist requests posted on X under hashtags like journorequest and source requests reporters post on LinkedIn, so you catch relevant opportunities across the places reporters actually ask.
Put this on autopilot.
Turn it on in minutes - or have our team set it up for you.