Automated Etsy Weekly Shop Stats Report
Every Monday, WebRun opens your Etsy shop stats for the previous week, collects visits, views, conversion rate, and revenue, overlays Marmalead keyword engagement data for your top listings, writes the full report to Google Sheets, and emails you a one-page summary via Gmail so you always know how your shop performed week on week.
How do I automatically get a weekly Etsy shop performance report by email?
Every Monday, WebRun pulls your Etsy shop's weekly visits, views, orders, revenue, and conversion rate, overlays Marmalead keyword engagement for your top listings, writes the full report to Google Sheets with week-on-week change highlights, and emails a one-page summary to your inbox so you have a complete picture of shop performance every week.
- A full week of Etsy performance data in your inbox every Monday morning
- Week-on-week highlights make it easy to spot trends without digging through dashboards
- A growing Sheets archive of shop performance for quarterly and annual reviews
Built for Etsy sellers · handmade shop owners · craft business owners · Etsy business partners
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
-
WebRun signs in and gets to work
Opens
www.etsy.com/your/shops/me/statsin a real browser with your saved login - no setup, no API keys. -
1
Etsy - pull weekly visits, views, conversion, and revenue
etsy.com
WebRun opens Etsy to pull weekly visits, views, conversion, and revenue. - Open Etsy Shop Manager and go to Stats
- Set the date range to the previous 7 days
- Capture total visits, total listing views, orders, revenue, and conversion rate
Done when Last week's core shop stats are captured.
-
2
Marmalead - overlay keyword engagement for top listings
marmalead.com
WebRun opens Marmalead to overlay keyword engagement for top listings. - Look up the primary keyword for each of the week's top 5 listings by views
- Record engagement score and competition level for each keyword
- Note any keywords with a week-on-week trend change
Done when Keyword data is collected for the week's top 5 listings.
-
3
Google Sheets - write the full weekly report
google.com
WebRun opens Google Sheets to write the full weekly report. - Open the Weekly Shop Stats report sheet
- Add a dated row with visits, views, orders, revenue, conversion rate, and keyword data for each top listing
- Calculate week-on-week changes and highlight any metric that changed by more than 15 percent
Done when The full weekly report is written to Google Sheets with week-on-week change highlights.
-
4
Gmail - email the one-page summary
gmail.com
WebRun opens Gmail to email the one-page summary. - Compose a one-page summary email with the week's headline numbers and any significant changes
- Include the top-performing listing and its keyword engagement score
- Send the email to your nominated address
Done when The weekly summary email is sent to your inbox.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Does it send the email to my customers or just to me?
The weekly summary email goes only to the address you nominate during setup. It is an internal report for you and your team, never a customer-facing communication.
Can I share the Google Sheets report with a business partner or accountant?
Yes. Share the Google Sheets file with any collaborator directly in Google. The report appends a new row each Monday so the full history builds up over time.
What if my Etsy stats page shows data differently after a platform update?
WebRun navigates the live Etsy interface, so minor layout changes are handled automatically. If Etsy makes a major structural change to Shop Manager, a brief setup review may be needed.
Related templates
Put this on autopilot.
Turn it on in minutes - or have our team set it up for you.