Automated Bowling Center Customer Win-Back Emails
Every Monday, WebRun opens Conqueror X, identifies customers whose last visit was 60 or more days ago, drafts a personal win-back message with a return offer, and queues each email in Mailchimp as a draft campaign for your approval before any message is sent.
How do I automatically re-engage lapsed customers at my bowling center?
WebRun opens Conqueror X every Monday, finds customers who have not visited in 60 or more days, and drafts a personalized win-back email with a return offer in Mailchimp. The campaign is saved as a draft for your approval before any message reaches a customer, turning your lapsed list into a ready-to-send re-engagement campaign each week.
- Lapsed customers identified and queued for outreach every Monday
- Personalized win-back drafts ready for one-click review and send
- No promotional email sent without manager approval
Built for bowling center owners · bowling center managers · family entertainment centers
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
-
WebRun signs in and gets to work
Opens
www.qubicaamf.comin a real browser with your saved login - no setup, no API keys. -
1
Conqueror X - find customers lapsed 60 or more days
qubicaamf.com
WebRun opens Conqueror X to find customers lapsed 60 or more days. - Open Conqueror X and filter the customer database by last visit date
- Identify customers whose last visit was 60 or more days ago and who have a valid email address
- Exclude customers who have unsubscribed or who are already in an active campaign
- Note each customer's name, last visit date, and typical lane preferences if available
Done when A list of lapsed customers is ready with name, email, and last-visit date.
-
2
Mailchimp - queue draft win-back campaign for review
mailchimp.com
WebRun opens Mailchimp to queue draft win-back campaign for review. - Draft a personalized win-back email for the segment, referencing how long it has been since their last visit
- Include a time-limited offer such as a discounted lane session or a free game with food purchase
- Save the campaign as a draft in Mailchimp, not scheduled or sent
- Do not send or schedule the campaign without your explicit approval
Done when A Mailchimp draft campaign is saved and ready for your review and approval.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Will it send the win-back email automatically?
No. WebRun saves the campaign as a Mailchimp draft and waits for your approval. No email is scheduled or sent until you review and confirm it yourself.
How does it know who is lapsed?
It reads each customer's last visit date from Conqueror X. Anyone with no visit in 60 or more days who has not unsubscribed is included in the draft segment.
Can I change the lapse window or the offer?
Yes. Set your preferred lapse window (e.g. 45 or 90 days) and your offer details in your WebRun settings, and every draft will reflect those preferences.
Related templates
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