Automated Mixpanel Funnel Drop-off Export
Every Monday, WebRun opens Mixpanel, pulls last week's conversion and drop-off rate for each step of your core funnel, exports it with the week-over-week change to a Google Sheet, and posts a trend summary to Notion.
How do I export my weekly Mixpanel funnel drop-off data to a spreadsheet?
WebRun pulls your core Mixpanel funnel's conversion and drop-off rates every Monday, exports each step's numbers and week-over-week change to a Google Sheet, and posts a trend summary to Notion calling out the step with the sharpest drop-off increase. It turns funnel data into a standing weekly record without a manual export.
- Funnel drop-off gets tracked weekly instead of checked ad hoc
- The step losing the most users is called out automatically
- History accumulates in a sheet, so trends are easy to spot over time
Built for growth teams · product managers · product analysts · UX researchers
What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
-
WebRun signs in and gets to work
Opens
mixpanel.comin a real browser with your saved login - no setup, no API keys. -
1
Mixpanel - pull funnel data
- Open Mixpanel and pull last week's results for the core conversion funnel
- Check the drop-off rate between each step
- Compare it to the prior week
Done when Every funnel step has last week's conversion and drop-off pulled.
-
2
Google Sheets - export the drop-off numbers
google.com
WebRun opens Google Sheets to export the drop-off numbers. - Add a new row for each funnel step to the weekly tracker
- Include conversion rate, drop-off rate, and week-over-week change
Done when The tracker has this week's row for every funnel step.
-
3
Notion - summarize the trend
notion.so
WebRun updates Notion to summarize the trend. - Update the growth team's Notion page with the week's funnel trend
- Call out the step with the sharpest drop-off increase
Done when The team has this week's funnel summary in Notion.
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Does it change the funnel or the product based on what it finds?
No. WebRun only reports the numbers it finds. Investigating a drop-off or shipping a fix is left to your product team.
How is drop-off calculated?
It reads the conversion rate Mixpanel reports between each consecutive step, so the numbers match what you'd see in the Mixpanel funnel report itself.
What if I add a new step to the funnel?
It reads the funnel's current step definitions from Mixpanel each run, so a newly added step is picked up automatically the next time it runs.
Related templates
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