Catch Zynga game review spikes before they snowball
Every morning, WebRun checks Zynga's published games for their current review rating and recent review volume, creates a Trello card whenever negative reviews spike above normal, and sends a WhatsApp alert to the community team so they can look into it the same day.
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What does WebRun do on every run?
The exact actions WebRun takes, in order - in plain language, so you can adjust anything.
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WebRun signs in and gets to work
Opens
www.zynga.comin a real browser with your saved login - no setup, no API keys. -
1
Zynga - check review ratings
zynga.com
WebRun opens Zynga to check review ratings. - Check each tracked game's current app store rating and recent review volume
- Note the count of negative reviews posted since the last check
- Compare against a typical day's volume
Done when Every tracked game's rating and review volume have been checked.
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2
Trello - create a review spike card
trello.com How to Automate Trello
WebRun opens Trello to create a review spike card. - Open the community response board
- Create a card if negative reviews are running well above normal for a game
- Note the rating change and review count on the card
Done when A card exists for any game with a review spike found this run.
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3
WhatsApp - alert the community team
whatsapp.com How to Automate WhatsApp
WebRun opens WhatsApp to alert the community team. - Send the community team an alert naming the game and the rating change
- Link to the new Trello card
- Skip the message on a normal day with no spike
Done when The community team has been alerted to any review spike found today.
How do I get alerted when a Zynga game's reviews spike negatively?
WebRun checks Zynga's published games every morning for rating changes and review volume, creates a Trello card when negative reviews spike above normal, and sends a WhatsApp alert to the community team. It never replies to a review or changes the game itself, so issues reach a human the same day they start trending.
- Review spikes are caught the same day they start trending
- The community team gets one focused alert instead of checking ratings manually
- No reply or game change is ever made without a human
Built for Community managers · user acquisition teams · mobile game publishers · live ops teams
How is each run configured?
Secure by default
Connect once, stays signed in
WebRun signs in once and keeps each session in a persistent environment, so every run picks up right where it left off.
Every action is checked against this policy before it runs.
Questions, answered
Does WebRun reply to negative reviews?
No. It only reads rating and review volume and flags a spike. Any reply to a player review is written and posted by your community team.
How is a spike defined?
Tell WebRun what a normal day of review volume looks like for each game, and it will flag negative reviews running well above that pace.
Can it change the game or push a fix?
No. It only alerts the team. Investigating the cause and shipping any fix is always handled by your development team.
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